Senior Analyst, Autoship and Loyalty Program (all genders)

zooplus AG; München; Vor Ort; EUR 60.000 - 85.000; Vollzeit

Zusammenfassung

Join a leading pet eCommerce platform as a Senior Analyst for Autoship and Loyalty Programs, where you'll leverage data to drive customer retention and enhance engagement strategies. Your analytical insights will shape the loyalty strategy across Europe, supported by a collaborative team and excellent benefits.

Leistungen

20% Discount

Training

Team Events

Private Medical Care

Life Insurance

Multisport Card

Qualifikationen

• Degree in analytics, business, or related field required.
• Strong SQL and data visualization skills expected.
• Deep understanding of retention, loyalty KPIs & customer lifecycle necessary.

Aufgaben

• Analyze customer behavior and loyalty program performance.
• Own campaign performance analytics and define KPIs.
• Design dashboards and visual reports for teams.

Kenntnisse

SQL

Data Visualization

Customer Life Cycle Understanding

Analytical Mindset

Ausbildung

Degree in Analytics, Business, or Related Field

Tools

Tableau

Power BI

Jobbeschreibung

Senior Analyst, Autoship and Loyalty Program (all genders)

More than 20 years ago, zooplus was one of the first to bring the pet category into the world of eCommerce. Today, we stand strong as Europe’s leading online pet platform, delivering moments of happiness to more than 9 million pet parents each year.

We're on a mission to create joy for pets and their parents, driven by our core values of Care, Courage, Openness, and Simplicity. At the heart of everything we do, they inspire us to grow, raise the bar for our customers and fuel a pet-first business.

At zooplus, loyalty isn’t just a program — it’s a strategy. With 25+ markets and millions of customers, we use data to deeply understand what keeps pet parents coming back.

As our Senior Analyst – Autoship and Loyalty Programs, you’ll turn customer data into sharp insights that shape strategy, boost retention, and drive growth. Working across Loyalty marketing, and data science, your impact will be felt across the business — and across Europe.

Love turning data into action? This role is for you.

What You’ll Do

Drive Autoship and Loyalty Strategy with Data

• Analyze customer behavior, retention trends, and loyalty program performance across markets.
• Identify key growth levers and make data-backed recommendations that influence long-term strategy regarding program adoption and customer retention.
• Support decision-making for senior stakeholders by translating insights into clear, actionable business narratives.

Optimize Campaigns & Customer Engagement

• Own campaign performance analytics — from setup to post-analysis—measuring impact, ROI, and customer uplift.
• Define KPIs and benchmarks for initiatives to track success and ensure effective investment.
• Collaborate with Loyalty and marketing teams to analyze customer engagement and propose options to enhance interaction.

Build Tools That Scale Insight

• Design and maintain dashboards and visual reports (Tableau, Power BI) for teams across Europe.
• Transform complex datasets into clear, digestible formats to enable faster, better decisions.
• Ensure consistency, accuracy, and usability of analytics across functions.

Be a Commercial & Analytical Thought Partner

• Bring a business-first mindset to analyses—align insights with revenue, growth, and customer value goals.
• Act as a sparring partner for marketing and commercial leaders—challenging assumptions and championing data-driven thinking.
• Ensure data quality, consistency, and accuracy in all reporting and analysis as the loyalty data insights expert.

Minimum Qualifications

• Degree in analytics, business, or related field.
• Strong SQL and data visualization skills (Tableau, Power BI).
• Deep understanding of retention, loyalty KPIs & customer lifecycle.
• Bonus: Python and experience with CRM/engagement platforms.

Additional Information:

• With more than 1,000 professionals across 6 European offices, we believe success comes from collaboration and leveraging our international strengths.
• Hybrid work setup: 60% in-office, 40% remote.
• Our benefits include: 20% discount, training, team events, private medical care, life insurance, Multisport card, and more.

zooplus is committed to equal opportunity and values diversity and inclusion.