Senior Amazon Marketing Manager

Jobtailor; München; Vor Ort; EUR 55.000 - 75.000; Vollzeit

Zusammenfassung

Jobtailor in Munich develops and optimizes Amazon marketing strategies, focusing on PPC, DSP and Marketing Cloud to boost client ROAS. You will provide data-driven consulting, use Amazon Advertising tools, and collaborate with Content and Account Management to execute cohesive campaigns.

The role requires a university degree, at least two years in digital marketing, fluent German and English, and strong analytical and communication skills.

Qualifikationen

• University degree or comparable qualification.
• Minimum 2 years of professional experience in digital marketing, ideally with Amazon Ads focus.
• Deep understanding of data-driven marketing and campaign strategy.
• Experience with Amazon Advertising tools.
• Strong MS Office skills (Excel/PowerPoint).
• Fluent German and English; excellent communication skills.

Aufgaben

• Develop, implement and optimize marketing strategies on Amazon (PPC, DSP, Marketing Cloud).
• Provide strategic consulting to clients on advertising strategies and data-driven optimization.
• Use specialized Amazon Advertising software to automate processes and increase efficiency.
• Prepare analyses, reports and forecasts to optimize budgets and maximize ROAS.
• Collaborate with Content and Account Management to execute a coherent marketing strategy.
• Identify trends in Amazon advertising to continuously evolve approaches.

Kenntnisse

Amazon PPC

Amazon DSP

Amazon Marketing Cloud

Data-Driven Marketing

Campaign Strategy

Excel

PowerPoint

German-English Proficiency

Communication

Ausbildung

University degree in Business/Marketing/EA

Tools

Amazon Advertising Tools

MS Office

Excel

PowerPoint

Jobbeschreibung

• Develop, implement and continuously optimize marketing strategies on Amazon with a focus on Amazon PPC, Amazon DSP and Amazon Marketing Cloud
• Provide strategic consulting to our clients on effective Amazon advertising strategies and data-driven optimization approaches
• Use and manage specialized Amazon Advertising software to automate processes and increase efficiency
• Prepare in-depth analyses, reports and forecasts to optimize ad budgets and maximize ROAS targets
• Work closely with internal and external teams, especially Content and Account Management, to execute a coherent marketing strategy
• Identify new trends and developments in the Amazon advertising landscape to continuously evolve our marketing approaches

Requirements

• University degree (e.g., Business Administration, Marketing, E‑Commerce, Communications) or comparable qualification
• Minimum 2 years of professional experience in digital marketing, ideally with a focus on Amazon Ads and programmatic advertising
• Deep understanding of data-driven marketing and the ability to develop and execute complex campaign strategies
• Experience working with relevant Amazon Advertising tools
• Strong knowledge of MS Office (especially Excel and PowerPoint)
• Structured and proactive working style as well as excellent communication skills
• Fluent German and English
• Enjoy working in a dynamic environment

Core Competencies

Demonstrates expertise in developing and optimizing Amazon marketing strategies, with a strong focus on Amazon PPC, DSP, and Marketing Cloud. Proficient in data-driven marketing and campaign strategy execution, complemented by excellent communication skills in both German and English.

Highest-signal resume keywords

• Amazon PPC
• Amazon DSP
• Amazon Marketing Cloud
• Data-Driven Marketing
• Amazon Advertising Tools

ATS Optimization Keywords

Hard Skills

• Digital Marketing
• Campaign Strategy Development
• Data Analysis
• Budget Optimization
• ROAS Maximization

Soft Skills

• Excellent Communication Skills
• Structured Working Style
• Proactive Approach

Industry Keywords

• E-Commerce
• Programmatic Advertising
• Marketing Strategies
• Advertising Landscape
• Trend Analysis

Tools & Technologies

• Amazon Advertising Software
• MS Office
• Excel
• PowerPoint