Sales Director - Germany

SECURIX; Berlin; On-site; EUR 90,000 - 150,000; Full time

Benefits offered by this job

30 days vacation (Germany)

25 days vacation (Switzerland)

Job summary

SECURIX is looking for a senior, hands-on sales leader to scale our German market. You will own a personal pipeline in Germany while building and coaching the DE outbound sales team, partnering with our KAM to convert opportunities into qualified pipeline and closed business.

This player-coach role balances direct account ownership with leading the outbound resource, leveraging MEDDICC and HubSpot for disciplined sales execution and accurate forecasting to the CRO.

Qualifications

• 7+ years B2B sales experience in cybersecurity or enterprise software.
• 2+ years leadership or coaching a sales team.
• Fluent German and business-level English.

Responsibilities

• Market leadership: drive go-to-market in Germany and align with DACH growth targets.
• Team leadership: coach outbound DE sales resource, set targets, monitor pipeline.
• Pipeline ownership: build and advance a personal net-new pipeline in Germany.
• Strategic collaboration: align with KAM on account strategy and joint engagements.
• Forecasting & reporting: MEDDICC-based forecasting to CRO; provide cadence.

Skills

B2B sales (cybersecurity)

Sales team leadership

Consultative selling

MEDDIC / HubSpot

German market network

Tools

HubSpot

CRM systems

Job description

Key stakeholder: Principal Consultant / KAM, SX Business Lines

Employment type: Full time, permanent

About SECURIX

SECURIX is a DACH+FR cybersecurity consultancy with nearly 30 years of experience protecting Europe's critical infrastructure - in banking, insurance, energy, transport, and public sector. We specialize in Identity Security (IGA, PAM, CIAM, Non-Human Identity), Cyber Observability (SIEM/SOAR/XDR), and Security & GRC Consulting. Since 2023, SECURIX has been part of Allurity, Europe's leading pure-play cybersecurity group. Our mission: Enabling a safe digital world.

The Role

We are scaling our presence in the German market and are looking for a senior, hands-on sales leader who can both carry their own pipeline and build and lead our growing DE sales team. You will be the commercial driving force behind our German growth ambitions, working hand-in-hand with our KAM to convert market opportunity into qualified pipeline and closed business.

This is a player-coach role: roughly balanced between direct account ownership of strategic DE prospects/clients and leading, coaching, and developing our outbound sales resource.

Key Responsibilities

• Market leadership: Supporting the operationalization of German go-to-market strategy for SECURIX's Identity Security, Cyber Observability in line with SECURIX's DACH growth targets.
• Team leadership: Directly lead and coach our outbound sales representative for the DE market - setting targets, reviewing pipeline quality (MEDDICC), and ensuring consistent outbound execution (cadence, sequencing, qualification).
• Pipeline ownership: Build, qualify, and progress a personal pipeline of net-new opportunities in Germany, applying our Ampel pre-filter and MEDDICC qualification framework in HubSpot.
• Strategic collaboration: Partner closely with the Principal/KAM's for Germany on account strategy, technical positioning, and joint customer engagements - ensuring a seamless handover between commercial and technical/delivery ownership.
• Key account development: Identify and develop top-tier DE accounts (regulated industries, critical infrastructure, mid-market enterprises) using a persona-based selling approach (CISO/CIO/Risk).
• Forecasting & reporting: Provide accurate, MEDDICC-based forecasting and pipeline reporting to the CRO on a regular cadence.
• Market intelligence: Monitor the German cybersecurity/identity market (competitors, regulatory drivers such as NIS2/DORA, partner ecosystem) and feed insights into SECURIX's sales and marketing strategy.
• Partner engagement: Leverage SECURIX's strategic technology partnerships (Omada, Silverfort, Okta/Auth0, Elastic, cidaas) to accelerate DE pipeline generation.
• Events & brand awareness: Represent SECURIX at relevant cybersecurity events, conferences, and partner/vendor events across Germany within our value streams (Identity Security, Cyber Observability) - building a personal brand as a trusted voice in the German market and increasing SECURIX's brand awareness.

What You Bring

• 7+ years of B2B sales experience in cybersecurity, IT security, or enterprise software/consulting, with a proven track record in the German market.
• 2+ years of experience leading or coaching a sales team (direct or indirect leadership).
• Strong understanding of consultative/solution selling into IT security and risk/compliance buyers (CISO, CIO, Head of IT).
• Familiarity with structured sales methodologies (MEDDIC or similar) and CRM discipline (HubSpot or comparable).
• Existing network and credibility in the German cybersecurity/IT market is a strong plus.
• Fluent German and business-fluent English (French is a plus, given SECURIX's DACH/FR footprint).
• Entrepreneurial mindset, comfortable operating in a growing, mid-sized consultancy environment.

What We Offer

• A senior role with direct visibility into the German market
• The backing of a 30-year track record in Identity Security and Cyber Observability, plus the scale of the Allurity Group.
• A differentiated, in-demand offering (e.g. our NHI X-Ray discovery-, IAM Maturity- assessment or Identity Starter Packages,) to open doors with new logos.
• Compensation: [Base + Variable / OTE range]
• Paid Vacation: 30 days for Germany and 25 days for Switzerland