Sales / Customer Service

tesa; Norderstedt; Vor Ort; EUR 40.000 - 70.000; Vollzeit

Zusammenfassung

An established industry player is seeking a dynamic Marketing Specialist to drive innovative marketing and communication initiatives. In this role, you will execute comprehensive marketing strategies, manage digital assets, and collaborate with diverse teams to enhance brand visibility. Your expertise in B2B and B2C markets, along with strong analytical skills, will be crucial in measuring campaign success and optimizing key metrics. This position offers an exciting opportunity to contribute to impactful marketing efforts in a multinational environment, where your creativity and strategic thinking will make a significant difference.

Qualifikationen

• 2+ years of marketing experience in B2B and B2C markets.
• Excellent English communication skills (C1 or higher).

Aufgaben

• Execute marketing and communication programs including campaigns and trade shows.
• Analyze and report on the success of marketing campaigns.

Kenntnisse

Marketing Experience

B2B and B2C Market Knowledge

SEO and Online Marketing Skills

Content/Data Management Tools

Presentation and Negotiation Skills

Analytical Skills

Ausbildung

University degree in economics, business administration, marketing

Tools

CRM Marketing Tools

Google Analytics

PIM/DAM/CMS/Webshop Systems

Jobbeschreibung

• Execute the decided marketing and communication program : launches, fairs, trade show, customer activities (visit to HQ, Tech days…), marketing and communication campaigns, account-based marketing activities
• create or adapt the digital assets
• Use and maintain the CRM marketing datas to generate bespoke communication activities
• Measure and report on the success of campaigns
• analyze, optimize and report on key metrics
• Collaborate actively with the regional marketing team, the global marketing Industry, the digital team, the GKAM, the sales managers and the Marketing Excellence team

What you will need

• University degree in economics, business administration, marketing or other related fields
• 2+ years of Marketing Experience
• Knowledge of B2B markets (industrial business) as well as B2C market (consumer goods)
• Experience in professional Content- / Data Management Tools (e.g. PIM, DAM, CMS and / or Webshop systems) and webanalytics tools (e.g. Google Analystics, Searchmetrics etc.)
• Well-funded SEO and Online Marketing skills (SEA / Display / Touchpoint / Social Media Marketing)
• Experience in a multinational company with a matrix organization
• Excellent written and spoken English (level C1 or higher)
• Good Presentation and Negotiation skills
• Working autonomously and self-driven, while proactively seeking support when needed
• Easily adapting to change and ambiguity