Retail Media Product Manager (m/f/d)

TN Germany; Hamburg; Vor Ort; EUR 45.000 - 75.000; Vollzeit

Zusammenfassung

An innovative company is seeking a Product Manager to join their Brand Relations and Retail Media Team. In this role, you will analyze retail media campaign performance and provide strategic consultancy to enhance brand engagement. Collaborating with top fashion brands, you'll leverage data insights to shape marketing strategies that drive consumer engagement. This position offers a dynamic environment where your analytical skills and passion for e-commerce will be valued. Join a diverse team that promotes inclusivity and well-being, and contribute to the mission of empowering acceptance in the fashion industry.

Qualifikationen

• Completed studies in Business Administration or Data Science.
• First experience in e-commerce or data science is a plus.

Aufgaben

• Build dashboards for analyzing retail media campaign performance.
• Present strategic recommendations to stakeholders and brands.

Kenntnisse

Analytical Skills

SQL

Data Science

E-commerce

English Proficiency

Ausbildung

Business Administration

Data Science

Tools

Google BigQuery

Looker Studio

Jobbeschreibung

Job Description:

As Product Manager in the Brand Relations and Retail Media Team, you will be responsible for the performance analysis of retail media campaigns and strategy consultancy for retailer brands. Your role involves using data to demonstrate to brands that marketing campaigns on ABOUT YOU should be a key part of their marketing strategy to increase consumer engagement. We collaborate with leading fashion brands to develop digital strategies that enhance brand engagement, awareness, and sales.

Responsibilities:

1. Build custom dashboards using Google BigQuery and Looker Studio for analyzing, visualizing, and deriving strategic insights from retail media campaigns.
2. Set up trial campaigns, track performance, and optimize campaign setups.
3. Present results and strategic recommendations to internal stakeholders and retailer brands.
4. Gather client feedback and create surveys for tool optimization.
5. Brief technical teams for implementing new features, tracking requirements, or enhancing in-house tools.

Requirements:

• Completed studies focusing on business administration or data science.
• First work experience in e-commerce or data science.
• Programming skills (e.g., SQL, SOQL) are advantageous.
• Excellent English skills.
• Independent and solution-oriented working style.
• Strong analytical skills.
• Passionate team player.

Our Culture and Values:

We foster an inclusive environment where all genders, nationalities, and ethnicities are welcomed and accepted. We believe diversity enriches our culture and contribute to our mission to empower acceptance and promote an inclusive, fair, and circular fashion industry. We prioritize physical and mental health and overall well-being.

Our team comprises individuals from various backgrounds—fashion, marketing, business, and tech—who are driven by passion, support each other, and value diverse opinions and ideas.

Application Process:

We look forward to your application, preferably via our online portal, to ensure a quick process and easy upload of your documents. We are excited to learn more about you!