Remarketing Manager (m/f/d)

BYD Europe; Frankfurt; Vor Ort; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading company in the automotive industry seeks a Remarketing Manager to optimize vehicle resale and remarketing strategies. The role involves collaborating with dealerships and analyzing market trends to enhance brand value retention. Join a dynamic team and contribute to innovative automotive solutions.

Leistungen

Competitive salary and benefits

Opportunity for professional growth

Exposure to global automotive trends

Qualifikationen

• Several years of experience in the automotive sector, preferably in sales or remarketing.
• Strong understanding of market dynamics in the used car industry.

Aufgaben

• Develop and execute remarketing strategies for used cars and fleet vehicles.
• Manage vehicle resale processes across various distribution channels.
• Analyze market trends to enhance residual values.

Kenntnisse

Analytical Skills

Negotiation

Communication

Entrepreneurial Mindset

Ausbildung

Degree in Business Administration

Degree in Automotive Management

Degree in Marketing

Tools

Digital Sales Channels

Remarketing Platforms

Jobbeschreibung

Location: Frankfurt am Main, Germany
Company: BYD Automotive GmbH
Reporting to: Director of Fleet Sales

About the Role:

As a Remarketing Manager, you will be responsible for optimizing the resale and remarketing of vehicles within the National Sales Company. You will develop and implement strategies to efficiently market used vehicles through various sales channels, contributing significantly to the brand’s value retention and sales performance.

Key Responsibilities:

1. Develop and execute remarketing strategies for used cars, lease returns, and fleet vehicles
2. Manage and optimize vehicle resale processes across different distribution channels (e.g., dealer network, online platforms, auctions)
3. Analyze market trends and define measures to enhance residual values
4. Collaborate with dealerships, leasing companies, and internal teams to maximize remarketing opportunities
5. Design and implement pricing strategies for pre-owned vehicles
6. Ensure compliance with corporate policies and regulatory requirements related to vehicle trading
7. Support the development and enhancement of digital remarketing tools and platforms
8. Analyze sales data and prepare reports for senior management

Your Profile:

• Degree in Business Administration, Automotive Management, Marketing, or a related field
• Several years of experience in the automotive sector, preferably in sales, fleet management, or remarketing
• Strong analytical skills and an understanding of market dynamics in the used car industry
• Excellent negotiation and communication skills when dealing with internal and external stakeholders
• Proficiency in digital sales channels and remarketing platforms
• Entrepreneurial mindset with a proactive and independent working approach

Why join us?

• Opportunity to work in a dynamic and innovative industry
• Competitive salary and benefits
• Exposure to global automotive trends and strategies
• A collaborative team environment that fosters professional growth