Regional Marketing Manager (f / m / d)

Renesas Electronics; Düsseldorf; Vor Ort; EUR 60.000 - 100.000; Vollzeit

Zusammenfassung

An innovative global semiconductor company is seeking a skilled Regional Marketing Manager to enhance business development within the customer base. This role involves maximizing market share through strategic planning, relationship management, and collaboration with sales teams. The ideal candidate will have extensive experience in the semiconductor industry, particularly with microcontrollers, and possess strong communication and project management skills. Join this forward-thinking firm to play a pivotal role in shaping the future of technology in automotive and IoT markets.

Qualifikationen

• 5+ years of sales or marketing experience in the semiconductor industry.
• Strong project management and negotiation skills.
• Excellent communication and relationship-building abilities.

Aufgaben

• Maximize business in the assigned region and develop customer relationships.
• Formulate go-to-market strategies and drive demand creation.
• Collaborate with the sales team to include products in customer programs.

Kenntnisse

Sales Experience

Marketing Experience

Communication Skills

Project Management

Negotiation Skills

Commercial Acumen

Ausbildung

Bachelor's degree in Electrical Engineering

Master's degree in Electrical Engineering

Tools

Reporting Tools

Jobbeschreibung

Renesas is seeking an experienced, motivated Regional Marketing Manager to drive business development within our regional customer base.

Responsibilities:

1. Maximize Renesas business in the assigned region/customer base.
2. Develop a detailed understanding of the customer base and Microcontroller TAM/SAM in the region.
3. Formulate regional go-to-market strategies, prioritize customers, and determine support levels.
4. Drive demand creation and execute strategies to increase market share.
5. Maintain relationships across all levels with customers and internal Account Managers.
6. Identify new opportunities and manage the sales funnel effectively.
7. Collaborate with the Regional Sales Team and Business Units to include Renesas Microcontrollers in all customer programs.
8. Ensure accurate forecasting for the Microcontroller Product Portfolio.
9. Conduct regular business reviews with customers and branches to meet targets.
10. Monitor competitive activity and develop strategies to counteract competitors.
11. Provide feedback on market trends, customer status, and business opportunities.
12. Utilize Renesas tools for reporting and analysis.

Qualifications:

• Bachelor's or Master's degree in Electrical Engineering or related field; equivalent experience considered.
• 5+ years of sales or marketing experience in the semiconductor industry, preferably with Microcontrollers.
• Experience in technology sales, ideally within automotive accounts.
• Self-motivated with strong initiative.
• Excellent communication, presentation, and relationship-building skills.
• Strong project management, organizational, negotiation, and influencing skills.
• Good commercial acumen.

Company Description:

Renesas is a leading global semiconductor company dedicated to creating a safer, healthier, greener, and smarter world. We develop innovative products for automotive, industrial, infrastructure, and IoT markets, including MCUs, SoCs, analog, and power solutions. With approximately 21,000 employees across more than 30 countries, our culture emphasizes transparency, agility, innovation, and entrepreneurship. We are committed to diversity and inclusion, aiming to build a sustainable future where technology enhances everyday life. Join us to be part of the future of electronics.