Regional Marketing Manager DACH

TN Germany; Köln; Vor Ort; EUR 60.000 - 100.000; Vollzeit

Zusammenfassung

An established industry player is seeking a dynamic Regional Marketing Leader to drive marketing strategies and initiatives. In this pivotal role, you will lead the marketing organization, implementing global strategies tailored to the regional market. Your leadership will guide product positioning and performance monitoring, ensuring alignment with sales and marketing goals. With a focus on digital marketing and funnel management, you will play a crucial role in enhancing customer engagement and satisfaction. This is an exciting opportunity to make a significant impact in a collaborative and innovative environment.

Qualifikationen

• 5+ years leading a marketing department in a global subsidiary.
• Fluency in English and German required.

Aufgaben

• Lead the Regional Marketing Organisation and implement global strategies.
• Oversee all commercial marketing activities and ensure customer satisfaction.

Kenntnisse

Leadership

Digital Marketing

Communication Skills

Presentation Skills

Market Knowledge

Ausbildung

Master’s in Marketing and Communication

Tools

MS Office (PowerPoint, Word, Excel)

Jobbeschreibung

Job Description

Main Responsibilities:

• Lead the Regional Marketing Organisation.
• Implement the Global marketing strategy locally in the Region / countries and ensure the effective implementation of tactical marketing programs defined by Global Marketing, Global Product management, Global Launch management, and Global / DACH T&E.
• Be part of the team of Marketing Managers and work closely with the Global Marketing Management Team as well as the Regional sales organization.
• Responsible for all commercial marketing activities including marketing, product management, sales support, marketing communications, educational needs and plans, partnering activities, key regional and local symposia.
• Provide strategic market direction and work closely with all functional areas in the Regional Countries and with the Headquarter.
• Provide leadership in product positioning, develop performance expectations, monitor country / RSM / Reps performances, and oversee customer satisfaction.
• Develop MQL and SQL for the sales organization and drive regional PD initiatives.

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Job Requirements:

• Academic degree, ideally a Master’s, in Marketing and Communication.
• At least 5 years of experience leading a marketing department in a subsidiary of a global organization.
• Fluency in English and German (spoken and written).
• Excellent product and marketing knowledge.
• Strong leadership capabilities.
• Proficient in MS Office applications (PowerPoint, Word, Excel).
• Ability to manage tasks independently while aligning with the Global Marketing organization, DACH marketing, Regional sales, and DACH T&E organizations.
• Strong communication and presentation skills.
• Practical experience with Digital Marketing and Funnel Management.