Property Editor (m/f/d) – freelance

RIEDEL Immobilien GmbH; München; On-site; EUR 42,000 - 70,000; Part time

Benefits offered by this job

Creative freedom

Young team

Contribute ideas

Job summary

RIEDEL Immobilien GmbH in München sucht einen freiberuflichen Editor (m/w/d) mit Kreativität, Präzision und Gespür für Ästhetik, um hochwertige Immobilieninhalte zu erstellen.

Aufgabengebiete umfassen Exposé-Erstellung, Copywriting für Marketingkanäle, KI-gestützte Optimierung und zielgruppengerechte Ansprache. Flexible, eigenständige Arbeitsweise und hoher Qualitätsanspruch werden erwartet.

Qualifications

• Mehrjährige redaktionelle Berufserfahrung, ideal in Immobilien oder Luxussegment.
• Ausgeprägtes Sprachgefühl und die Fähigkeit, Emotion durch Worte zu vermitteln.
• Gespür für Architektur, hochwertige Materialien und Distinktive Merkmale einer Location.

Responsibilities

• Erstellung von Exposés für Premium-Immobilien.
• Copywriting für Marketingkanäle (Social Media, Newsletter, Website, Print).
• AI-gestützte Optimierung von Texten, Variantenbildung und SEO-Anpassungen.
• Zielgruppengerechte Ansprache und ansprechende Headlines für Anzeigen.
• Brand-konsequente Kommunikation entsprechend Stil und Ton der Marke.

Skills

Editorial experience

Copywriting

AI tools usage

Sprachgefühl

Tools

SEO tools

Job description

For ourcreative Looking for a marketing studio wein the context of a freelance rolea dedicated, freelance editor (m/f/d) – we’re looking forward to working with an experienced professional with creative energy. If you have a flair for word choice, precision and a keen eye for aesthetics, to create content that inspires our target audience, then you’ve come to the right place!

We offerD we a variedfreelancerole involving out-of-office assignments at our exclusive properties in the Munich areain a recession-proofnsector.

Deine Aufgaben

• Preparation ofproperty brochures:
  • Developing and writing high-quality, engaging and emotiveproperty brochuresfor premium properties
  • A personal inspection of each property to capture all relevant details – from the architecture to the materials,furnishingsand fittings to the location – and to convey themaccurately
  • Ensuring that theproperty descriptionsmeet the highest quality standards and clearly convey the property’s unique character
• Copywriting for marketing channels:
  • Developing content forsocialmedia, newsleterns, websites, pressand publications such as our in-house magazine
  • Creationof SEO-optimised content for online marketing channels to boost our digital visibility
• AI-driven optimisation:
  • Use of modern AI tools to support and optimise content creation, e.g. for text variations and SEO adjustments
• Targeting specific audiences:
  • Development of compelling headlines for adverts and promotional materials
  • Creation of copy specifically tailored to the expectations and needs of our discerning clientele
• Brand-consistent communication:
  • Ensuring that all copy reflects the style and tone of our brand

Dein Profil

• Several yearsof professional experience in editorial work, copywriting/copywriting, ideally in the property sector or the luxury goods segment(interior design or similar fields are also welcome)
• An exceptional feel for language and the ability to create an emotional connection through words
• Asureeye for architecture, high-quality materials, furniture and the distinctive featuresof alocation
• Familiarity withMunich andtheFive Lakes Region, ideally as part of your property portfolioxt
• An interest in and openness to using AI tools to support text creation
• A structured, detail-oriented and independent approach to work, with high standards of quality

Unser Angebot

• The opportunity to contribute and put your own ideas into practice
• Creative freedom
• Collaborationwith a young, dynamic andhhighly motivated team