Produt Marketing Specialist (m/f/d)

ECOVACS EMEA; Düsseldorf; Vor Ort; EUR 60.000 - 90.000; Vollzeit

Benefits dieser Stelle

Flexible working hours

Direct insurance/savings plan

Job ticket or free parking space

Subsidy for gym membership

Fresh fruit, coffee, water and more

Zusammenfassung

ECOVACS Robotics, headquartered in Düsseldorf, seeks a Product Marketing Specialist for the EMEA region. You will drive localizable category storytelling, coordinate launches with HQ, and optimize regional marketing performance to support commercial success across Europe.

Ideal candidates bring 4–5 years of product marketing experience in consumer electronics, with fluency in English and Mandarin, strong analytical and collaboration skills, and a passion for smart technology and robotics.

Qualifikationen

• University degree, ideally in Marketing or similar.
• 4–5 years’ experience in Product Marketing in FMCG or consumer electronics in a consumer facing fast-paced business
• Experience in working in an international set-up
• Analytical yet creative thinker with a passion for smart technology, robotics and consumer electronics trends
• Good organizational skills with attention to detail and an analytical mindset
• Excellent interpersonal skills and ability to build relationships across disciplines and cultures
• Experience in meeting deadlines, targets and budgets
• Business fluent English and Mandarin Chinese (written and spoken)
• Humor and a collaborative mindset

Aufgaben

• Collaborate with HQ product lines to localize category storytelling and marketing strategies across the EMEA region.
• Act as the primary contact for the region and synchronize local market insights with HQ for updates.
• Plan budgets and campaigns based on objectives and set tangible goals.
• Report campaign performance and evaluate ROI and KPIs.
• Coordinate with HQ and senior leadership to ensure consistent product messaging.
• Brief EMEA countries on product launches and provide support and guidance.
• Adapt global campaigns to local needs with regional teams.
• Manage relationships with creative and research partners.
• Maintain strong relationships with stakeholders across product, sales, marketing and leadership.

Kenntnisse

Product marketing

International experience

English and Mandarin

Campaign management

Budget planning

Stakeholder management

Localization

Ausbildung

Marketing degree

Jobbeschreibung

Long before the “Smart Home” concept became fashionable ECOVACS Robotics (ECOVACS) was already at the forefront of innovation in smart home robotics, exploring new ways for robots to transform homeowners’ lives. ECOVACS’ more than 25 years of work in service robotics has seen the company transformed from a visionary startup into a global corporation with a Mission of Robotics for All. Designed to change the way people live and work, ECOVACS robotics are now being used in over 145 countries and regions around the world.

Our guiding Vision - Advancing robotic technologies to serve the world, to create a holistic ecosystem between human and robotics in lifestyle and production.

At the earliest possible date our Marketing Team in our EMEA headquarter in Düsseldorf, is looking for a skilled and passionate Product Marketing Specialist EMEA (m/f/d)

At ECOVACS Robotics, we care about innovating solutions to enhance human lifestyle through smart home appliances. As we continue to accelerate our growth across the EMEA region, we are seeking a highly motivated Product Marketing Specialist, EMEA to join our dynamic marketing team.

In this role, you will be responsible for collaborating closely with our HQ Product Lines to drive the successful localization of the category across the EMEA region. You will drive the regional product marketing strategy, ensure seamless product launches, localize category storytelling, and optimize process/outcome metrics to achieve commercial success across European sub-countries.

What you will do

• Collaborate closely with HQ product lines to localize category storytelling, and marketing strategies. Ensure the global product marketing strategy is seamlessly and efficiently implemented across various EMEA countries to support regional business performance.


• Act as the primary point of contact for the region. Efficiently synchronize EMEA local market insights, campaign outcomes, competitive intelligence, and performance results back to HQ to support subsequent global product optimizations, updates, and messaging iterations.


• You will help plan budgets and campaigns based on business and marketing objectives and set tangible goals


• You will report performance of all marketing campaigns, and evaluate ROI and KPIs


• You will work closely with the headquarter and with members of the senior leadership team to ensure a consistent product message is communicated


• You will brief EMEA countries also on product launch campaigns, providing needed support and guidance


• You will be working together with countries to adapt global and pan-EMEA campaigns to local needs


• You will brief and manage relationships with creative and research partners


• You will be responsible for building and maintaining excellent relationships with key internal stakeholders and teams (product management, sales, marketing, c-level) and for contributing to strategic planning and delivering against the wider goals of the company

What you will need

• University degree, ideally in Marketing or similar


• Minimum of 4-5 years’ experience in Product Marketing in the area of FMCG or consumer electronics in a consumer facing fast-paced business


• Experience in working in an international set-up


• An analytical yet creative thinker with a strong passion for smart technology, robotics, and emerging consumer electronics trends.


• Good organizational skills with an eye for detail and an analytical mindset


• Excellent interpersonal skills, empathy and a proven track record in building great relationships across disciplines and cultures


• Experience in being adaptable and a clear drive to meet deadlines, targets and budgets


• Business fluent English and Mandarin Chinese skills, written and verbal


• A sense of humour

What we offer

• The opportunity to work independently in an experienced and highly motivated team


• An exciting position in a dynamic and fast-growing environment


• The chance to develop and implement your own ideas


• Flexibleworkinghours


• Directinsurance/savingsplan


• Job ticket or free parking space


• Subsidyforgymmembership


• Fresh fruit, coffee, water and more