Product Marketing Manager Peripheral (m/w/d)

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Job Details

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Client:

Location:

Jena, Germany

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

26.04.2025

Expiry Date:

10.06.2025

Job Description

#Innovation #Teamwork #Initiative are our shared values. If you seek a meaningful challenge in an established, fast-growing international company, join us and help save lives every day.

Penumbra Europe GmbH, based in Berlin and headquartered in Alameda, California, is a global healthcare company focused on innovative therapies for stroke patients. We design, develop, manufacture, and market novel medical technology products with a diversified portfolio. With 4,500 employees worldwide and a revenue of $1.2 billion in 2024, our customers include hospitals and healthcare providers across the US, Europe, Canada, and Australia, as well as international markets through distributors.

We are seeking a Product Marketing Manager Germany & Austria Peripheral (m/f/d), based in Germany, to lead marketing strategies and campaigns in the region. Responsibilities include managing product launches, conducting market research, creating tailored marketing materials, and collaborating with cross-functional teams to support local sales while ensuring regulatory compliance.

• Align and execute the commercialization of Penumbra's product portfolio in Germany, enhancing the brand through targeted, market-specific campaigns.
• Assist management in developing annual marketing plans for EMEA and local strategies.
• Regularly visit customers, especially KOLs.
• Contribute to product development and strategy planning with EMEA and global marketing teams.
• Plan and execute product launches in collaboration with regional teams.
• Organize congresses and medical education events with the EMEA events team.
• Identify market potentials through research, understand customer and KOL needs, and develop business cases and ROI analyses.
• Review product specifications, evaluate new ideas, and recommend product line adjustments.
• Collaborate with sales to identify training needs and implement development initiatives.
• Monitor competitors and conduct product comparisons.
• Lead and support product access negotiations within the country.
• Preferred: Experience with GPOs, product positioning, pricing, and strategy development.
• Bachelor's degree in Marketing, Business Administration, or related field.
• At least 3 years of product marketing experience in the medical device industry, particularly in peripheral vascular or interventional cardiology therapies.
• Strong understanding of local healthcare systems and market dynamics.
• Proven success in managing product launches and marketing strategies.
• Experience in KOL management.
• Excellent communication and cross-team collaboration skills.
• Analytical mindset with data-driven decision-making capabilities.
• Project management skills for launching products and ensuring timely execution.
• Adaptability, resilience, and ability to work independently or in teams.
• Willingness to travel up to 50%.

Benefits

• Stay active: Annual fitness subsidy.
• Support and well-being: Employee assistance program.
• Family first: Two weeks paid family care leave.
• Vacation time: 30 days plus paid days off on December 24th and 31st.
• Inspiring team: Diverse, supportive, growth-oriented environment.
• Drive in style: Company car for private use.
• Investments: Employee stock purchase program with 15% cashback.
• Pension plan: 15% employer contribution.
• Accident insurance: Coverage during business trips.