Product Marketing Manager (m/f/d)

LG Electronics Deutschland; Eschborn; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A leading technology company in Germany is seeking a Product Marketing Manager to develop marketing strategies and manage campaigns for their air conditioning products. Ideal candidates should have a degree in business administration, a minimum of 3 years of experience in marketing, and fluency in both German and English. The role offers a modern working environment and various employee benefits.

Leistungen

Flexible working hours

Company fitness

Employee discounts

Intensive induction and personal development support

Qualifikationen

• Minimum 3 years’ relevant working experience.
• Affinity for B2B marketing.
• Structured and independent way of working.

Aufgaben

• Develop marketing concepts and plans for products.
• Manage social media channels and content.
• Plan and implement trade fairs and customer events.

Kenntnisse

Marketing technical products

Communication skills

Customer-oriented thinking

Fluent in German

Fluent in English

Ausbildung

Degree in business administration or related field

Tools

MS Office

Photoshop

InDesign

Jobbeschreibung

Since the company was founded in 1958, our goal has been to enhance the lives and lifestyles of our customers through intelligent product features, intuitive functionality and exceptional performance. Today, millions of households around the world enjoy our products, whether TVs, audio, PC products or home appliances. In many areas of electronics, we are now among the world market leaders. This is not least due to the long-standing trust of our passionate and demanding customers. We are breaking new ground, bringing forth innovations and already today enable the technology of the future. Stay one step ahead and embrace our motto: "Life's Good!"

For our ES Sales - Product Marketing Team, we are looking for a:

Product Marketing Manager (m/f/d)

Your Responsibilities

• Development of marketing concepts and plans for current and future products and their operational implementation in marketing measures
• Design, adaptation, and production of marketing materials (e.g., catalogs, price lists, flyers, brochures, presentations) in collaboration with EU Marketing, sales managers, and external agencies
• Planning and implementation of all PR activities in cooperation with our PR agency
• Management of social media channels, regular content creation or adaptation of pre-made content
• Maintenance of the Air Solution section on the LG websites and the LG partner portal
• Planning and implementation of trade fairs, customer events, and online events
• Budget planning, management, and control, including reviewing and booking marketing invoices
• Regular recording of marketing key figures and reporting
• Communication with various internal departments in Germany, the EU, and Korea
  
  

Your Qualifications

• Successfully completed degree in business administration with a focus on marketing/communication or a related field. Career changers with proven practical experience in marketing are also welcome to apply.
• Minimum 3 years’ relevant working experience
• Affinity for marketing technical products (air conditioning systems, heat pumps) and dealing with professional users (B2B marketing)
• Good knowledge of common MS Office applications as well as knowledge of Photoshop and InDesign
• Good knowledge of common social media channels and website maintenance
• Structured and independent way of working with a high sense of responsibility
• Customer-oriented thinking
• Excellent communication skills
• Fluent in German and English (knowledge of other European languages is valued)
  
  

Benefits

• Modern and international working environment
• Intensive induction as well as opportunities and support for personal development
• Flexible working hours
• Company fitness (EGYM Wellpass)
• Monthly meal/food allowances (Pluxee)
• Employee discounts for LG products
• Corporate benefits and other platforms for employee offers
• Employee parking
  
  

Interested?

We look forward to receiving your completed application documents with cover letter, curriculum vitae, references and certificates.

Apply now