Product Marketing Manager - Kids' (m/f/d)

C&A; Düsseldorf; Vor Ort; EUR 40.000 - 60.000; Vollzeit

Zusammenfassung

Ein etabliertes Unternehmen in der Modebranche sucht einen kreativen Produktmarketing-Manager für die Kinderkategorie. In dieser Schlüsselrolle gestalten Sie die Marketingstrategie und fördern das Engagement der Verbraucher durch datengestützte Initiativen. Sie werden Teil eines aufregenden Transformationsprozesses, der es Ihnen ermöglicht, einen nachhaltigen Einfluss auf eine der bekanntesten Einzelhandelsmarken Europas zu hinterlassen. Freuen Sie sich auf zahlreiche Lern- und Entwicklungsmöglichkeiten sowie ein positives Arbeitsumfeld, das Kreativität und Zusammenarbeit fördert.

Leistungen

Zahlreiche Lern- und Entwicklungsmöglichkeiten

Mitarbeiterrabatt von 20%

30 Tage Urlaub plus 3 zusätzliche Tage

Betriebliche Altersvorsorge

Programm für psychische Gesundheit und Wellness

Internationale Arbeitsumgebung

Positives Arbeitsklima

Talentiertes Team mit offener Feedbackkultur

Qualifikationen

• 5-7 Jahre Erfahrung im Produktmarketing oder Markenmanagement, vorzugsweise im Einzelhandel.
• Nachweisliche Fähigkeit, erfolgreiche Marketingstrategien zu entwickeln.

Aufgaben

• Leitung der Produktmarketingstrategie für die Kinderkategorie.
• Zusammenarbeit mit verschiedenen Teams zur Entwicklung konsistenter Produktgeschichten.

Kenntnisse

Produktmarketing

Markenmanagement

Kategoriemarketing

Verbraucherinsights

Storytelling

Projektmanagement

Analytische Fähigkeiten

Kommunikationsfähigkeiten

Cross-funktionale Zusammenarbeit

Jobbeschreibung

The future looks like you

With over 1,300 stores in 17 European countries and more than 25,000 employees, C&A is one of Europe’s leading fashion retailers. Every day, C&A welcomes millions of visitors to its stores in Europe and to its online shop. C&A offers quality and long-lasting fashion at affordable prices for the many. We are building on more than 180 years of experience in the fashion industry and continuously modernize the company to become an omnichannel fashion retailer.

At C&A we are driven by our values and we believe that affordable and high-quality fashion is not contradictory to caring for people & the planet, we are always forward thinking and acting to develop our business and innovate the industry. This is your chance to join the C&A team as a Product Marketing Manager - Kids' (m/f/d)!

As the Product Marketing Manager – Kids' at C&A, you will play a key role in shaping and executing the marketing strategy for the Kids' category, bridging the gap between product and marketing teams to create compelling product narratives, seasonal storytelling, go-to-market strategies, driving engagement and strengthening brand loyalty.

Your responsibilities

• Leading product marketing strategy and execution for the Kids' category, ensuring alignment with business objectives
• Collaborating with range, marketing, campaign, and creative teams to develop compelling and consistent product storytelling across all customer touchpoints
• Driving consumer engagement through insights-driven marketing initiatives, leveraging market trends and consumer behavior data
• Aligning marketing efforts with business objectives to maximize brand impact, optimize go-to-market strategies, and drive sales growth

What you bring

• 5-7 years of experience in product marketing, brand management, or category marketing, preferably in fashion retail
• Proven ability to develop and execute successful product marketing and go-to-market strategies
• Expertise in consumer insights, storytelling, and trend-driven marketing
• Excellent communication, cross-functional collaboration, project management, and analytical skills
• Experience working with omni-channel retail environments, including eCommerce and brick-and-mortar

What we offer

This is an opportunity for you to join us on a truly exciting transformation journey, where you’ll be able to leave footprints that last and contribute significantly to our vision. As well as knowing that you played a key part in the evolution of one of Europe’s most recognizable retail brands, you will also enjoy:

• Countless learning and development opportunities via our C&A academy
• Access to a Partner Discount Scheme
• An employee discount of 20% in C&A stores
• 30 days' vacation plus an additional 3 days off
• Corporate pension scheme
• Mental health and wellness program
• An exciting job in an international and inspirational working environment
• A positive working atmosphere and a talented team with an open feedback culture