Product Marketing Manager - Kids' (m/f/d)

North Dakota State University; Düsseldorf; Vor Ort; EUR 55.000 - 85.000; Vollzeit

Zusammenfassung

Join C&A as a Product Marketing Manager - Kids' in Düsseldorf, where you'll lead the marketing strategy for the Kids' category. This pivotal role involves collaborating across teams to create engaging product narratives and strategies that drive consumer engagement and brand loyalty.

Leistungen

Learning and development opportunities

Partner Discount Scheme

20% employee discount

30 days' vacation plus an additional 3 days off

Corporate pension scheme

Mental health and wellness program

International working environment

Positive working atmosphere with open feedback culture

Qualifikationen

• 5-7 years of experience in product marketing, brand management, or category marketing.
• Proven ability to develop successful product marketing strategies.
• Experience in omni-channel retail environments.

Aufgaben

• Leading product marketing strategy and execution for Kids' category.
• Collaborating with teams to develop compelling product storytelling.
• Driving consumer engagement through insights-driven marketing initiatives.

Kenntnisse

Communication

Project Management

Analytical Skills

Cross-functional Collaboration

Jobbeschreibung

The future looks like you

With over 1,300 stores in 17 European countries and more than 25,000 employees, C&A is one of Europe's leading fashion retailers. Every day, C&A welcomes millions of visitors to its stores in Europe and to its online shop. C&A offers quality and long-lasting fashion at affordable prices for the many. We are building on more than 180 years of experience in the fashion industry and continuously modernize the company to become an omnichannel fashion retailer.

At C&A we are driven by our values and we believe that affordable and high-quality fashion is not contradictory to caring for people & the planet, we are always forward thinking and acting to develop our business and innovate the industry. This is your chance to join the C&A team as a Product Marketing Manager - Kids' (m/f/d)!

As the Product Marketing Manager - Kids' at C&A, you will play a key role in shaping and executing the marketing strategy for the Kids' category, bridging the gap between product and marketing teams to create compelling product narratives, seasonal storytelling, go-to-market strategies, driving engagement and strengthening brand loyalty.

Your responsibilities

• Leading product marketing strategy and execution for the Kids' category, ensuring alignment with business objectives
• Collaborating with range, marketing, campaign, and creative teams to develop compelling and consistent product storytelling across all customer touchpoints
• Driving consumer engagement through insights-driven marketing initiatives, leveraging market trends and consumer behavior data
• Aligning marketing efforts with business objectives to maximize brand impact, optimize go-to-market strategies, and drive sales growth

What you bring

• 5-7 years of experience in product marketing, brand management, or category marketing, in fashion retail
• Proven ability to develop and execute successful product marketing and go-to-market strategies
• Expertise in consumer insights, storytelling, and trend-driven marketing
• Excellent communication, cross-functional collaboration, project management, and analytical skills
• Experience working with omni-channel retail environments, including eCommerce and brick-and-mortar
• Good command of spoken & written English

What we offer

This is an opportunity for you to join us on a truly exciting transformation journey, where you'll be able to leave footprints that last and contribute significantly to our vision. As well as knowing that you played a key part in the evolution of one of Europe's most recognizable retail brands, you will also enjoy:

• Countless learning and development opportunities via our C&A academy
• Access to a Partner Discount Scheme
• An employee discount of 20% in C&A stores
• 30 days' vacation plus an additional 3 days off
• Corporate pension scheme
• Mental health and wellness program
• An exciting job in an international and inspirational working environment
• A positive working atmosphere and a talented team with an open feedback culture