Product Marketing Manager (f/m/d)

Aleno; Berlin; Hybrid; EUR 65,000 - 95,000; Full time

Benefits offered by this job

Flexible working conditions

2 days home office per week

Company pension scheme

Equity options

29 vacation days

Job summary

aleno is seeking a Product Marketing professional to bridge product and market. You will own the go-to-market for new features, craft messaging, and develop materials across the customer journey, including website content, campaigns, decks, and success stories.

You will collaborate with Product, Sales and Customer Success to ensure consistent, compelling communication. You combine technical product understanding with clear communication, and you will present confidently to customers and internal

Qualifications

• Proven experience in product marketing at a SaaS company.
• You understand data flows between systems and why they matter.
• Excellent German (C2) and confident English.
• Confident presenting to customers and internal teams.

Responsibilities

• Own go-to-market for new features from messaging to finished materials.
• Develop positioning and messaging for the solution and its features.
• Create website copy, campaigns, presentations, newsletters, success stories, pitch decks and battle cards.
• Test resonance in customer conversations and feed insights back to the product team.

Skills

Product marketing

SaaS

German (C2)

English (fluent)

Clear communication

Job description

Your impact

At aleno, you make complex software for hotels and restaurants easy to understand. aleno combines reservation and guest management with integrations into hotel and POS systems and automated workflows. Our customers are hotels, hotel groups, restaurant groups and top restaurants.
You combine technical product understanding with clear communication and show hosts what our solution can do, how it works and what difference aleno makes in day-to-day operations.
You work closely with Product, Sales and Customer Success. You put your own ideas into action and see the impact of your work through exchange with the team and our customers.

What we expect from this position

• You use aleno yourself and know not only what a feature does, but also how it works and what it requires.
• You bring together knowledge from Product, Customer Success and Sales and are the central link between product and market.
• Together with Sales, you develop the positioning and messaging for our solution and its features.
• You own the go-to-market for new features, from the message to the finished material.
• Concept and execution are in your hands: website and campaign copy, presentations, newsletters, success stories, pitch decks and battle cards.
• You test what resonates in customer conversations, keep an eye on the competition and feed your insights back to the product team.

What You'll bring to the table

• Proven experience in product marketing at a SaaS company
• Eagerness to go deep on the technical side. You won't build integrations, but you want to understand which data flows between systems, when and why.
• Strong execution. You write yourself, precisely, with your own style and without marketing fluff. You also think about explanations visually.
• Confident presenting, both internally and in front of customers
• A feel for which message works at which stage of the customer journey
• You enjoy bringing together the different perspectives of Sales, Product, Customer Success and Onboarding
• Excellent German (C2) and confident English
• Experience in the hospitality industry? That's a big plus, but not a requirement.

Why You’ll love working at aleno

At aleno, it's about more than just the job. We want you to feel good, grow and keep your work in harmony with your life. That's why we offer you:
Flexible working conditions
Work in a way that fits your life, with 2 days of home office, travel options within the DACH region and modern tools for remote collaboration.
Shared experiences
From local team events to international company gatherings, we value genuine exchange, inspiration and shared experiences.
Attractive benefits
Benefit from our corporate benefits program, a company pension scheme, exclusive aleno employee offers and a monthly €50 benefit in kind that gives you extra freedom.
Rest & balance
Enjoy 29 vacation days, additional special leave days (e.g. birthday, wedding) and Christmas Eve and New Year's Eve off, because we know that good ideas need breaks too.
Fair & future-oriented
You can expect a fixed salary with a bonus model and a compensation package including equity options: clear, transparent and with your future in mind.

Role details

Location:Berlin
Working model:hybrid, 3 days per week in the office
Scope:full-time, 40 hours per week
Start:the sooner the better