Praktikum Multi-Channel Marketing (m/w/d)

whatchado GmbH; München; Vor Ort; EUR 12.000 - 18.000; Vollzeit

Zusammenfassung

Eine innovative Firma sucht einen kreativen Praktikanten im Multi-Channel-Marketing, um die Planung und Umsetzung von Marketingmaßnahmen für Partner zu unterstützen. In dieser spannenden Rolle arbeiten Sie an der Entwicklung neuer Kampagnenideen, analysieren Leistungskennzahlen und tragen zur Optimierung von Marketingstrategien bei. Das Unternehmen bietet ein dynamisches Umfeld mit flexiblen Arbeitszeiten, kreativen Pausen und einer Vielzahl von Snacks. Wenn Sie eine Leidenschaft für Marketing und neue Medien haben, ist dies die perfekte Gelegenheit, Ihre Fähigkeiten in einem unterstützenden Team weiterzuentwickeln.

Leistungen

Kreative Pausen mit Spielen

Snacks und Getränke

Flexible Arbeitszeiten

Wellness-Bonusprogramm

Networking-Events für Studenten

Reisevergütung

Qualifikationen

• Studium der Betriebswirtschaftslehre mit Schwerpunkt Marketing oder vergleichbare Ausbildung.
• Gute Kenntnisse in MS Office, insbesondere Excel und PowerPoint.

Aufgaben

• Unterstützung bei Planung und Umsetzung personalisierter Marketingmaßnahmen.
• Konzeption neuer Kampagnenideen und Marketingangebote.

Kenntnisse

Marketing

MS Office (Excel, PowerPoint)

Digital Marketing

Teamwork

Creativity

Ausbildung

Studium der Betriebswirtschaftslehre

Vergleichbare Ausbildung

Tools

Excel

PowerPoint

Jobbeschreibung

Internship Multi-Channel Marketing (m/f/d)

Most people are familiar with the term PAYBACK. We'd love to introduce ourselves to you in a bit more detail. You probably know PAYBACK—either from the question at the checkout or through our widely used shopping app. And of course, we hope you answer with “Yes” at the checkout, because with us, you collect more than just °Points. Whether you're a customer, partner, or colleague: with PAYBACK, every action becomes a rewarding experience.

PAYBACK is the leading loyalty program in Germany and one of the largest and most effective marketing platforms in the world. As a pioneer of the data economy, we develop all technical solutions ourselves right here in Munich. Development is something you can do with us, too—both for yourself and together with us for the PAYBACK program.

We’re excited to meet you!

The position is to be filled from May.

YOUR TASKS

• You will support the planning, marketing, implementation and monitoring of personalized marketing measures for PAYBACK partners.
• You conceptualize new campaign ideas & marketing offers.
• You work with internal and external interfaces (such as agencies, etc.).
• You get to know all relevant key figures and how to interpret them in order to derive optimization potentials from them.
• You carry out performance reviews, in particular by creating evaluations.
• You support various special projects with regard to conception and implementation.

YOUR PROFILE

• You are studying business administration, ideally with a focus on marketing, or you already have a comparable education.
• You have good knowledge of MS Office programs, especially Excel and PowerPoint.
• You like to work independently, carefully and in a structured manner.
• You are creative, a team player and communicative.
• You have a high affinity for new media and ideally some experience in digital marketing.

OUR OFFER

• Your creative breaks: Play FIFA, indulge in Mario Kart, or smash table tennis balls! We even have an all-day coffee and water flat rate.
• Student snacks: Tastier than the cafeteria, more choices than the shared kitchen in your apartment – that's our ESSZIMMER. Of course, we cater to vegetarian or vegan preferences too.
• Stay flexible: For student employees, we offer various time models ranging from a relaxed 32 hours to an active 80 per month. Mandatory and voluntary internships are welcome, and we also consider requests for bachelor's or master's thesis.
• Move it, move it: Our well-being bonus program – enjoy our TURNHALLE and take care of your body and mind during our Health Weeks.
• Get Together: Expand your network and connect with many other students during a coffee date or at our monthly Students Get-Together.
• Easy Going: Come as you are – as long as you come. The flat-rate travel allowance makes it easy for you.

And now it's your turn!

Please upload your complete application documents including CV, references, certificate of enrollment (working student activity & compulsory internship) and details of the exact period of employment.