Performance Marketing Specialist - Meta

Pergolux GmbH; Berlin; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Competitive Salary

Company Pension Scheme

Real Ownership

International Team

Outdoor Lifestyle Discounts

Fast-Track Career Opportunities

Team Culture

Bike Leasing Program

Job summary

Pergolux GmbH is seeking an experienced Meta Ads Manager to own the end-to-end management of Meta Ads (Facebook and Instagram) and drive scalable revenue growth in a data-driven, performance-focused environment.

You will optimize budgets, implement testing across audiences and creatives, and provide actionable insights to improve profitability and MER targets, while collaborating closely with global creatives and cross-functional teams.

Qualifications

• 3+ years of hands-on experience managing Meta Ads accounts, ideally in an e-commerce or D2C environment.
• Strong analytical mindset with proven ability to optimize toward profitability metrics such as MER, ROAS, and CPA.
• Deep understanding of Meta’s advertising ecosystem, including campaign structures, audience strategies, and conversion tracking.
• Experience working closely with creative teams, with the ability to guide creative production based on performance data.
• High ownership mentality with a proactive, solution-oriented approach to scaling paid social performance.

Responsibilities

• Own the end-to-end management of Meta Ads (Facebook & Instagram), including campaign structure, scaling strategy, and performance optimization.
• Manage and optimize budget allocation and pacing to ensure efficient spend and consistent contribution to MER targets.
• Analyze campaign performance to generate actionable insights, proactively identifying growth opportunities and areas for improvement.
• Lead testing initiatives across audiences, creatives, and formats to continuously improve performance and unlock new scaling opportunities.
• Act as the key link between performance and creative by translating data into clear feedback for the Global Creative Team.

Skills

Meta Ads

Data analysis

Profitability metrics

Campaign optimization

Cross-functional collaboration

Tools

Meta Ads Manager

Job description

You will own and scale our Meta advertising ecosystem, acting as the driving force behind demand generation and revenue growth across Facebook and Instagram. Your mission is to maximize conversion volume while maintaining a strong Marketing Efficiency Ratio (MER), ensuring every euro invested delivers measurable business impact. At PERGOLUX, we combine data-driven performance with a premium, design-led brand experience, supported by a collaborative and ambitious international team.

What You’ll Do

• Own the end-to-end management of Meta Ads (Facebook & Instagram), including campaign structure, scaling strategy, and performance optimization

• Manage and optimize budget allocation and pacing to ensure efficient spend and consistent contribution to MER targets

• Analyze campaign performance to generate actionable insights, proactively identifying growth opportunities and areas for improvement

• Lead testing initiatives across audiences, creatives, and formats to continuously improve performance and unlock new scaling opportunities

• Act as the key link between performance and creative by translating data into clear feedback for the Global Creative Team

What You’ll Bring

• 3+ years of hands-on experience managing Meta Ads accounts, ideally in an e-commerce or D2C environment

• Strong analytical mindset with proven ability to optimize toward profitability metrics such as MER, ROAS, and CPA

• Deep understanding of Meta’s advertising ecosystem, including campaign structures, audience strategies, and conversion tracking

• Experience working closely with creative teams, with the ability to guide creative production based on performance data

• High ownership mentality with a proactive, solution-oriented approach to scaling paid social performance

Benefits

• Competitive Salary – Your contribution is rewarded with strong, market-aligned compensation.

• Company Pension Scheme – Benefit from a company-supported pension plan to help secure your long-term financial future.

• Real Ownership – Take meaningful responsibility in your role and directly influence key business outcomes.

• International Team – Collaborate with passionate colleagues across Europe, gaining exposure to diverse perspectives and ideas.

• Outdoor Lifestyle Discounts – Enjoy exclusive discounts on PERGOLUX products.

• Fast-Track Career Opportunities – As we scale quickly, you’ll have significant opportunities to grow into senior leadership roles.

• Team Culture – Be part of regular team events, retreats, and a culture that celebrates wins—big and small.

• Bike Leasing Program – Benefit from a sustainable and cost-effective bike leasing option to support commuting and an active lifestyle.