Performance Marketing Manager with a focus on Google Ads in the D2C sector (m/f/

Avomind; Deutschland; Remote; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A leading Google & YouTube Ads agency in Germany seeks a Google Ads strategist to develop and implement tailored advertising strategies. The role focuses on Search & Shopping campaigns and requires a proven track record in e-commerce and analytical skills. Offering 100% remote work, flexible hours, and continuous learning opportunities, this position is ideal for ambitious candidates looking to impact agency development.

Leistungen

100% remote work with flexible hours

Continuous learning through masterclasses

Provision of home office equipment

Biannual workations

Qualifikationen

• Proven track record in implementing scalable Google Ads strategies.
• Expertise in Google Ads focusing on Search & Shopping.
• Experience managing high advertising budgets.

Aufgaben

• Develop tailor-made Google Ads strategies and collaborate with team members.
• Optimize campaigns and manage product data feeds for Shopping campaigns.
• Analyze KPIs and produce reports for data-based client recommendations.

Kenntnisse

Analytical thinking

E-commerce skills

Communication in German

Jobbeschreibung

Our client is a leading Google & YouTube Ads agency in Germany, achieving maximum growth for well-known customers such as Loop Earplugs, Paper & Tea, and Sternglas. In a team of more than 40 experts, all passionate about their field, they rely on data-driven performance marketing and the full range of Google channels to ensure long-term success.

Your Tasks:

1. Develop tailor-made Google Ads strategies, collaborating closely with account strategists, media buyers, and pushing experts to continuously improve client performance.
2. Utilize the interaction of Google Ads with other channels such as Meta and Microsoft to develop effective synergies.
3. Create well-founded market analyses, competitor reports, and testing strategies.
4. Possess a solid basic understanding of conversion optimization and user guidance.
5. Focus on Google Ads Search & Shopping, with training to become an expert in pull strategies.
6. Optimize campaigns using your knowledge of the e-commerce sector, including Shopify and common shop setups.
7. Develop successful strategies based on market and target group insights.
8. Analyze KPIs and produce meaningful reports to provide well-founded recommendations for action and ensure long-term success.
9. Advise clients with data-based recommendations, helping them achieve their goals in Google Ads and Shopping.

Experience & Skills:

1. Proven track record in developing and implementing scalable Google Ads strategies and managing high advertising budgets.
2. Expertise in Google Ads, focusing on Search & Shopping, including campaign structuring, bidding strategies, budget control, and data-based optimization.
3. Experience in feed optimization and managing product data feeds for Shopping campaigns.
4. Strong e-commerce skills, familiar with metrics like ROAS, MER, AOV, and conversion rate, with a good understanding of buying behavior and target group insights.
5. Analytical thinking to analyze data quickly and derive precise actions to drive performance.
6. Ability to work independently and manage complex campaigns effectively.
7. Excellent communication skills in German (C1 level).
8. Team-oriented mindset, supporting colleagues to achieve shared goals.

Additional Benefits:

1. Opportunity to contribute strategically and impact the agency's development.
2. Join an ambitious, motivated team that encourages high performance.
3. Continuous learning through internal and external masterclasses to enhance your expertise.
4. 100% remote work with flexible hours in an agile environment.
5. Biannual workations in a villa with colleagues from different countries.
6. Provision of home office equipment, including a MacBook.