Performance Marketing Intern

Cafeyn Group; Berlin; Hybrid; EUR 10,000 - 15,000; Full time

Benefits offered by this job

Mental Health

Hybrid policy

Cafeyn’s access

Team life

Job summary

Cafeyn Group’s Readly team is seeking a curious Performance Marketing Intern to join our marketing group and help scale creator strategy across the UK, Germany and France.

You'll work closely with local Marketing Managers and creators across social media, supporting the full creator marketing process, from identifying and briefing creators to coordinating content production, analyzing performance and turning learnings into new creative ideas.

Qualifications

• Interest in creators, social media, and digital marketing.
• Ability to write clear, concise briefs and messages.
• Strong organisational skills with ability to manage multiple creators and deadlines.
• Comfortable with numbers and performance analysis.
• Fluent English and another language (French or German).

Responsibilities

• Creator sourcing across TikTok, Instagram and YouTube in UK, Germany and France; build creator database and shortlist for collaborations.
• Coordinate briefs, deliverables and content production with creators and local Marketing Managers.
• Track creator content performance and prepare regular summaries with learnings.
• Develop and maintain a structured creative asset library by market, format and hook.
• Support broader marketing activities including channel and competitor research.

Skills

Creator marketing

Social media

Written briefs

Organization

Data analysis

English + other language

Job description

Join Readly!

Readly was built on a simple but powerful idea: that curious people should never have to choose between the publications they love and the ones they haven't discovered yet. One subscription. Thousands of titles. Journalism, culture, lifestyle, science, sport, and ideas from around the world, available on any screen, at any moment.

Readly is now part of Cafeyn Group. With the acquisition of Readly's non-Nordic operations, Cafeyn further strengthens its position as the European leader in access to information – combining scale, technology, and deep local market expertise.

Together, the Group now operates across 15 markets, serves 2.5 million users, and provides access to more than 5,200 publications from 1,100 partner publishers.

Our mission? To empower individuals with access to trusted, high-quality content that fosters personal growth and discovery. Whether it's through the comprehensive collection of news and features on Cafeyn & Readly, the digital publishing solutions of Milibris, the fun and educative content for children on Kidjo, or the collections for manga lovers by Mangas.io, Cafeyn Group stands at the forefront of digital content experiences.

Your team & responsibilities

We’re looking for a curious, creative and organized Performance Marketing Intern to join our marketing team and help us scale our creator strategy across the UK, Germany and France.

In this role, you’ll work closely with local Marketing Managers and creators across social media, supporting the full creator marketing process, from identifying and briefing creators to coordinating content production, analyzing performance and turning learnings into new creative ideas.

Your missions

Creator sourcing & partnerships

• Research and identify relevant creators across TikTok, Instagram and YouTube in the UK, Germany and France.
• Build and maintain a database of high-potential creators and help develop a shortlist of creators for ongoing collaborations.
• Prepare and send creator briefs, ensuring that content requirements, key messages and deliverables are clear.
• Coordinate with creators and local Marketing Managers throughout the content production process and follow up on deliverables.

Creative performance & content analysis

• Track and report on the performance of creator content.
• Prepare regular creative performance summaries and identify key learnings from the content we produce.
• Review creator assets and identify what makes content effective.
• Help build and organise our creative asset library by market, format, angle and hook, making it a useful resource for future briefs.

Trends & creative strategy

• Stay on top of creator trends, competitor activity, emerging formats and new social media tools.
• Share interesting examples and insights with the wider marketing team.
• Contribute ideas to our creative testing roadmap and suggest new formats, creators and content angles to test.
• Help develop content roadmaps for each market based on trends, seasonality, channels and performance learnings.

Wider marketing support

• Support performance marketing activities, including channel and competitor research.
• Work with colleagues across markets and functions to support broader marketing initiatives.

Who are we looking for?

You are at the right place if you have

• Strong interest in creators, social media and digital marketing.
• A good creative eye and the ability to explain why some content works better than others.
• Excellent written communication skills. You can write clear, concise and engaging briefs and messages.
• Highly organised and reliable, with the ability to manage multiple creators, deliverables and deadlines simultaneously.
• Comfortable working with spreadsheets, numbers and performance analysis.
• Collaborative mindset and enthusiasm for working with people across different teams and markets.
• Fluent English and one other language (French or German)

Hiring process

• HR Interview with one of our Talent Acquisition Manager (30')
• Hiring manager Interview with Fanny, our Senior Growth Manager
• Case study with the team
• Final interview with Birgitta, our Head of Acquisition & Marketing Measurement

Perks & benefits of working at Cafeyn

• Mental Health
• Hybrid policy
• Cafeyn’s access
• Team life

You have an access to our mental health platform teale, where you can book appointments with your psychologist or monitor your mental health.

You allow yourself to work remotely two days per week.

Company Info

You don’t have to match all the requirements, if you feel this offer could be a great opportunity for you, reach out anyways! We hire based on talent and we promote inclusivity inside Cafeyn and strongly believe that our culture is strongest when it is the most diverse.

• Founded in 2006
• Co-workers 120
• Index de l’égalité professionnelle : 93/100