Performance Creative Designer (f/m/x)

BRAINEFFECT; Berlin; Hybrid; EUR 52.000 - 76.000; Vollzeit

Benefits dieser Stelle

Hybrid work mode

Pension plan

Urban Sports Club

Lunch allowance

30 vacation days

Jobbatical opportunity

Employee discounts

Zusammenfassung

BRAINEFFECT is seeking a data-driven Performance Creative Designer to own our paid social creative production. You will lead 20–50 new ad assets weekly, across Meta and TikTok, while using AI workflows to accelerate output and maintain quality.

You will analyze ad performance metrics to rapidly iterate concepts, build scalable design systems in Figma, and collaborate with the Performance Marketing team. German language skills are a plus in a hybrid Berlin setup.

Qualifikationen

• 3+ years of design experience, with direct-response and performance ad creation.
• Fluent in Figma, Photoshop, and video editing software; integrates AI tools into workflow.
• Business-fluent English (B2/C1); German a plus.

Aufgaben

• High-Volume Asset Production: ideate, design, and produce 20–50 new ad assets weekly (Statics, Motion, UGC cuts, and AI-generated variations) across Meta and TikTok.
• Data-Driven Iteration: monitor performance metrics via Ads Manager and other tools to refine concepts.
• Modular Design & Systems: build scalable Figma component libraries for rapid testing of angles and hooks.
• AI-Enhanced Workflow: leverage AI tools to speed up production without sacrificing quality.
• Stakeholder Collaboration: work with Performance Marketing in a daily feedback loop to adapt assets based on ad spend data.
• Localization & Compliance: adapt assets for international markets (e.g., DACH + FR) while following health claim guidelines.

Kenntnisse

Design experience

Data-driven

English fluency

Ausbildung

3+ years in design (direct response/performance)

Tools

Figma

Photoshop

CapCut

Premiere/After Effects

AI tools

Jobbeschreibung

BRAINEFFECT is one of the fastest-growing mind nutrition e-commerce companies in Germany. We envision a world that embraces mind nutrition and knows that feeding your mind is key to a happy and healthy life.

Our international team is ambitious. Together we are working hard to turn the food industry around with Mind Nutrition and make BRAINEFFECT the absolute Love Brand.

How do we do that? By practicing what we preach: We are focused and bring our full energy to every project with a strong results-oriented mindset. While bold goals and growth drive us, we also recognize the importance of balance and recovery to maintain a sustainable pace. Above all - we actually look forward to Monday mornings.

IN A NUTSHELL

We are looking for a data-driven Performance Creative Designer (f/m/x) to take full ownership of our Paid Social creative machine. In this role, you’ll lead high-volume production, leverage cutting-edge AI workflows, and translate real-time ad performance into your next visual breakthrough, all to drive BRAINEFFECT to the next level.

YOUR RESPONSIBILITIES

• High-Volume Asset Production: Ideate, design, and produce 20–50 new ad assets weekly (Statics, Motion, UGC cuts, and AI-generated variations) across Meta (primarily) and TikTok.
• Data-Driven Iteration: Monitor performance metrics independently (Hook Rate, Hold Rate, CTR) via Ads Manager, Motion, and Foreplay to continuously refine and iterate on winning concepts.
• Modular Design & Systems: Build scalable Figma component libraries to rapidly test new angles and hooks.
• AI-Enhanced Workflow: Leverage cutting-edge AI tools (Chat GPT, Nano Banana, Arcads) as production accelerators to speed up output without compromising quality.
• Stakeholder Collaboration: Work side-by-side with Performance Marketing, in a daily feedback loop to quickly test hypotheses and adapt assets based on ad spend data.
• Localization & Compliance: Systematize asset adaptation for international markets (e.g., DACH + FR) while adhering to supplement health claim guidelines.

YOUR PROFILE

• 3+ Years of Design Experience: You bring at least 2 years of proven success specifically in direct-response and performance ad creation.
• Mastery of Core Design & AI Stack: You are fluent in Figma, Photoshop, and video editing (e.g., CapCut, Premiere/After Effects), while naturally integrating AI tools or AI-UGC platforms into your workflow.
• Data Fluency & Speed: You comfortably analyze ad metrics (Hook/Hold Rates, CTR) to guide your iterations, prioritizing fast execution (30–60 min per static) over endless perfectionism.
• Ego-Free & Resilient: You view performance data objectively so you can pivot quickly to the next iteration.
• Language Skills: You are business fluent in English (B2/C1). B2 in German is a plus.

YOUR BENEFITS

• We work in a hybrid mode (remote + office) and have flexible working hours.
• We offer a company pension plan and support you with an allowance of 15%.
• We will subsidize your Urban Sports Club membership and lunch.
• We give you enough off time: 30 vacation days.
• We guarantee 100% ownership, 100% trust and 0% micro management for you and your work style.
• We regularly organize company lunches, yoga and sports sessions and parties.
• We offer really good employee discounts on our products.
• The best part: We offer our employees an annual "jobbatical" that lets you extend your vacation in the sun simply by continuing to work remotely.

HIRING PROCESS

• Get to know each other: In our first call, we want to exchange expectations and answer first questions. Furthermore, we would like to tell you more about BRAINEFFECT and our mission.
• Case Study: This might be the most fun part. We will ask you to prepare a short assignment and submit your results within a given amount of time.
• Meet your team-lead: Within a videocall you will meet your teamlead. Time to talk more about technical facts and the work within the department at BRAINEFFECT.
• Office Interview: Even though it is very convenient to meet online, we would like to invite you to our office and give you the chance to get to know us in person. You will also get to know Fabian, our CEO, who can also give you some exciting facts about BRAINEFFECT and holistic mind nutrition.
• Finally - Our Offer: We aim to finish the entire process as soon as possible.