Paid Social Marketing Lead

PERGOLUX; Frankfurt; Hybrid; USD 300.000 - 345.000; Vollzeit

Zusammenfassung

An innovative e-commerce company is seeking a skilled Paid Social Media Manager to lead the charge in developing and optimizing social media strategies. This role offers the opportunity to manage substantial ad budgets and collaborate with a dynamic team to drive growth across multiple markets. With a strong emphasis on creativity and data-driven decision-making, you'll have the chance to make a significant impact in a fast-paced environment. The company fosters a supportive culture, encouraging professional development and teamwork, making it an ideal place for passionate individuals to thrive in the outdoor living sector.

Leistungen

Dynamic international work environment

Central office location

Hybrid work model

Ergonomic workstations

Employee events

Access to Corporate Benefits portal

Employee discounts

Supportive colleagues

Focus on professional development

Free drinks and snacks

Qualifikationen

• 3+ years in paid social media marketing with proven ad budget management.
• Strong experience in Meta Ads and knowledge of TikTok Ads.

Aufgaben

• Develop and optimize paid social media strategies across Meta and TikTok.
• Manage paid social in key markets, ensuring knowledge sharing and growth.

Kenntnisse

Paid Social Media Marketing

Meta Ads

TikTok Ads

Data-Driven Creative Strategies

Creative Analytics

Team Management

Campaign Scaling

Analytical Mindset

Organizational Skills

Communication Skills

Tools

Adtribute

Klar

TripleWhale

Jobbeschreibung

PERGOLUX is a rapidly growing e-commerce company in the Home & Garden sector that designs, manufactures and sells Pergolas. Founded in Norway, PERGOLUX is constantly looking for growth opportunities and is already available in more than 14 countries in Europe, Australia, North America and South America.

If you have a passion for outdoor living products and a desire to work in a dedicated environment with amazing colleagues - you've come to the right place!

We make the dream possible. Be part of our dream team!

Tasks

• Develop, implement, and optimize paid social media strategies across Meta Ads (primary) and TikTok (secondary).
• Fully manage paid social in one key market (e.g., USA or Germany) end-to-end, including strategy, media buying, and creative direction.
• You break up silos between the performance marketing managers of our different markets in the paid social domain. You establish a paid social ‘pod’ with which you ensure knowledge sharing, best practice development & initiation of new strategic growth opportunities in the paid social domain across markets.
• Lead creative strategy development with the support of a creative strategist and design team.
• Design and implement systems for efficient campaign management, reporting, and scaling processes.
• Stay ahead of industry trends and leverage cutting-edge tools (e.g., Adtribute, Klar, TripleWhale) for attribution and analytics.
• Collaborate closely with the Head of Performance Marketing and other stakeholders to ensure seamless execution of initiatives.
• Coach performance marketing managers on how to best spend high monthly budgets (≥$1M per month) effectively and drive strong ROI.
• Balance strategy for both D2C eCommerce and lead generation campaigns, with a primary focus on D2C.

Requirements

• 3+ years of experience in paid social media marketing, with a proven track record managing monthly ad budgets of $300k+ for a single brand, having seen growth rates of 50%+
• Strong experience in Meta Ads (primary) and working knowledge of TikTok Ads.
• Experience managing teams and scaling campaigns across multiple markets.
• Analytical mindset with the ability to develop data-driven creative strategies.
• Familiarity with attribution tools like Adtribute, Klar, and TripleWhale.
• Understanding of high AOV products and long sales cycles is a plus.
• Expertise in creative analytics to refine and optimize ad performance.
• Solid understanding of the paid social landscape and trends.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Excellent organizational and communication skills.
• Availability to work from our Frankfurt office 4 days a week.

Benefits

• A dynamic international work environment in a rapidly growing company with many growth opportunities.
• Central office location.
• Hybrid work model (80% on-site | 20% remote).
• Ergonomic workstations and modern laptops.
• Employee events (summer party, Christmas party, after-work gatherings).
• Access to the Corporate Benefits portal.
• Employee discounts on PERGOLUX products.
• Motivated and supportive colleagues who help each other.
• Strong focus on professional development and skill-building.
• Free drinks and snacks.
• Employee referral program.

We look forward to receiving your application and resume!

For more exciting insights into the PERGOLUX culture visit our Linkedin or Instagram page!

LinkedIn

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