Meta Growth Marketing Manager (f/m/d)

Odonnell; Berlin; Hybrid; EUR 40.000 - 70.000; Vollzeit

Zusammenfassung

An innovative company is on the lookout for a talented Meta Growth Marketing Manager to elevate its online presence. This role is essential for driving customer acquisition and enhancing brand visibility through strategic paid media campaigns. The ideal candidate will possess a strong analytical background and a creative mindset to craft impactful marketing strategies. With a focus on collaboration and continuous improvement, you will work closely with cross-functional teams to create compelling ad creatives and optimize campaign performance. Join a dynamic team that values personal growth, work-life balance, and celebrates successes together!

Leistungen

Flexible working hours

Remote work options (2 days/week)

28 days of holiday annually

10 days of workation per year

Employee discounts on products

Free liquor with new flavor launch

Corporate benefits access

25% subsidy on pension scheme

Subsidies for public transport

Urban Sports Club membership

Qualifikationen

• Fluent in German and English, spoken and written.
• At least 2 years of experience in Meta performance marketing.

Aufgaben

• Develop and manage paid Meta advertising campaigns.
• Monitor and optimize campaign performance using data-driven insights.

Kenntnisse

Meta Performance Marketing

Data Analytics

Campaign Optimization

Project Management

Creative Problem-Solving

Communication Skills

Ausbildung

Degree in Marketing

Formal Qualification in Business

Tools

Google Analytics

Tableau

Jobbeschreibung

Your mission

The Online Sales team is responsible for the growth and success of our digital presence, optimizing marketing channels across all regions. We aim to provide a seamless, impactful experience that resonates with customers. Through dedication and innovation, we unlock untapped potential, drive impressive growth, and set ambitious goals to shape the future of O’Donnell’s online business.

We are seeking a highly skilled and results-driven Meta Growth Marketing Manager to join our dynamic marketing team. This pivotal role focuses on driving customer acquisition, revenue growth, and brand visibility through paid media channels. The ideal candidate will have a deep understanding of digital advertising platforms, data analytics, and campaign optimization, coupled with a creative mindset to craft impactful campaigns.

Responsibilities

1. Campaign Execution
   • Develop, execute, and manage paid Meta advertising campaigns across the Meta platform.
   • Plan and allocate budgets effectively to maximize ROAS and achieve performance KPIs.
2. Performance Optimization
   • Monitor and analyze campaign performance, identifying opportunities for improvement and implementing data-driven optimizations.
   • Perform A/B testing on creatives, ad copies, and landing pages to enhance performance.
3. Analytics and Reporting
   • Create and present detailed performance reports, providing insights and actionable recommendations to stakeholders.
   • Track key upper and lower funnel metrics related to cost, engagement, and performance at campaign and segment levels.
4. Collaboration and Coordination
   • Work closely with content, design, and product teams to develop compelling ad creatives and landing pages.
   • Partner with cross-functional teams to align campaigns with broader marketing initiatives.

Your profile

• Qualifications
  • Fluent in both German and English, spoken and written.
  • A degree or formal qualification in Marketing, Business, or a related field is a plus.
• Experience
  • At least 2 years of experience in Meta performance marketing, preferably in a fast-paced or startup environment.
  • Proven track record of managing and scaling successful Meta paid advertising campaigns.
  • Strong analytical skills with proficiency in tools like Google Analytics, Tableau, or similar.
  • Excellent project management skills, capable of managing multiple campaigns simultaneously.
• Skills
  • Passion for achieving measurable results and continuous improvement.
  • Strategic thinking with a data-driven mindset.
  • Creative problem-solving abilities.
  • Strong communication and presentation skills.
  • Detail-oriented with a focus on quality and accuracy.
  • Ability to adapt to a fast-changing environment and manage multiple priorities.

Your Benefits

• Grow beyond yourself with varied activities, responsibility, and opportunities for personal development.
• Enjoy a better work-life balance with flexible working hours, remote work options (2 days/week), and 28 days of holiday annually.
• Option for 10 days of workation per year.
• We provide the necessary hardware for your role.
• Employee discounts on our products and a free 700ml liquor with each new flavor launch.
• Be part of a family-oriented, dynamic company that values open communication and celebrates successes with team events and parties.
• Access to corporate benefits and a 25% subsidy on your company pension scheme.
• Subsidies for public transport, Urban Sports Club, or JobRad.

Interested in joining our Moonshine team? We look forward to your application!