Media & Social Commerce Lead

Jobtailor; Stuttgart; Vor Ort; EUR 50.000 - 90.000; Vollzeit

Zusammenfassung

Jobtailor seeks a TikTok marketing specialist to define and drive the TikTok Shop strategy for our clients from the ground up. You will start from zero, configure the shop infrastructure, and translate trends into high-impact sales campaigns while defining KPIs.

This role requires strong execution skills and a data-driven mindset. You will work independently, implement the technical and operational foundations, and help embed social commerce into our service offerings.

Qualifikationen

• Several years of experience in TikTok marketing and proven success building TikTok channels or shops.
• Expertise with TikTok Ads Manager, understanding the TikTok Shop processes and algorithm.
• Strong execution skills: capable of implementing both strategic plans and operational setup during launch.
• Data-driven decision making with ability to interpret metrics and present results to management.

Aufgaben

• Develop strategy: plan and build the TikTok Shop strategy for our clients from the ground up.
• Set up infrastructure: configure the TikTok Shop from zero and manage both strategic planning and execution.
• Leverage trends: identify new features and trends and convert them into successful sales campaigns.
• Establish the offering: integrate social commerce into agency services and define key KPIs.

Kenntnisse

TikTok Marketing Experience

TikTok Ads Manager Proficiency

Strategic Planning

Data Interpretation

Self-Starter

Tools

TikTok Ads Manager

Jobbeschreibung

• Develop strategy: You will plan and build the TikTok Shop strategy for our clients from the ground up.


• Set up infrastructure: You will start from zero. You will technically configure the TikTok Shop and initially handle both strategic planning and operational execution.


• Leverage trends: You are our TikTok expert. You spot new features and trends immediately and turn them into successful sales campaigns.


• Establish the offering: You will make social commerce a core part of our agency services and define the key KPIs.

Requirements

• Several years of experience in TikTok marketing: You have successfully built TikTok channels or shops.


• TikTok expertise: You know the TikTok Ads Manager, the algorithm, and the technical processes around the TikTok Shop inside out.


• Strong execution skills: You don't just enjoy planning- you also implement the technical and operational foundation yourself during the launch phase.


• Data-driven: You make decisions based on numbers, can interpret data correctly, maintain an overview, and present results clearly to management.


• Self-starter: You work independently, drive your projects proactively, and can explain complex processes in simple terms.

Core Competencies

Demonstrates expertise in TikTok marketing and social commerce, with a strong ability to develop strategies, set up infrastructure, and execute campaigns based on data-driven insights. Capable of independently managing projects and simplifying complex processes for effective communication.

Highest-signal resume keywords

• TikTok Marketing Experience


• TikTok Ads Manager Proficiency


• Strategic Planning


• Data Interpretation


• Self-Starter

ATS Optimization Keywords

Hard Skills

• TikTok Shop Development


• Sales Campaign Execution


• KPI Definition


• Technical Configuration


• Trend Analysis

Soft Skills

• Independent Work


• Proactive Project Management


• Clear Communication

Industry Keywords

• Social Commerce


• TikTok Algorithm


• Operational Execution


• Data-Driven Decision Making