Ecommerce Manager

Jobtailor; Deutschland; Vor Ort; EUR 60.000 - 85.000; Vollzeit

Zusammenfassung

Jobtailor, a DTC ecommerce brand in Germany, seeks a Growth-focused Ecommerce Specialist who lives inside Shopify. You will optimize PDPs, collections, and checkout, run A/B tests, and manage apps to improve conversions while coordinating with creative, content, and affiliate teams.

The role requires hands-on Klaviyo experience, familiarity with TikTok Shop and Amazon listings, and a CRO mindset focused on the customer journey and measurable impact.

Qualifikationen

• 2 to 4 years in a DTC ecommerce role with Shopify experience.
• Hands-on Klaviyo campaigns, flows, and reporting.
• Experience with TikTok Shop and Amazon listing updates.
• Familiar with Shopify apps, triage, and integrations.
• CRO mindset focusing on the customer journey and outcomes.
• Detail-oriented, execution-focused, and communicative.
• Comfort using AI tools for content and productivity.
• Cross-functional collaboration with creative, growth and partners.
• Nice-to-have: beauty, wellness, or CPG DTC background.
• Familiar with affiliate/influencer ecommerce (TikTok Shop affiliates, LTK).
• HTML/CSS basics for email edits.

Aufgaben

• Own conversion rate optimization across PDPs, collections, checkout, and homepage.
• Run A/B tests and on-site experiments; manage tooling and results.
• Manage Shopify apps for upsell, reviews, bundles, and site speed.
• Maintain integrations across apps, pixels, and data layers.
• Coordinate with creative to deploy updated imagery, copy, and UGC.
• Own PDP optimization on TikTok Shop titles, bullets, imagery, and content.
• Monitor TikTok Shop storefront performance and flag issues.
• Coordinate with content/affiliate teams to support creator traffic.
• Stay current on TikTok Shop features and updates.
• Assist with Amazon listing optimization and backend keywords.
• Work with stakeholders and agencies to maintain listing health.
• Flag suppressed listings or policy flags and coordinate resolution.
• Execute Klaviyo campaign sends end-to-end.
• Partner on flow strategy with retention agency; implement flows.
• Manage segmentation logic, hygiene, and send cadence.
• Pull post-send reporting and surface performance insights.
• Own the review platform: collection, moderation, and syndication.
• Leverage AI tools for copywriting and optimization.
• Maintain SOPs, app settings, and platform configurations.
• Support new channel or integration launches as the business scales.

Kenntnisse

Conversion rate optimization

Shopify

A/B testing

Klaviyo

TikTok Shop

Amazon listing updates

Cross-functional communication

Data interpretation

AI copywriting tools

HTML/CSS basics

Google Sheets / Looker

Tools

Klaviyo

Elevar

Triple Whale

Looker

Google Sheets

Jobbeschreibung

Responsibilities

• Own conversion rate optimization across the Shopify storefront PDPs, collection pages, checkout flow, and homepage


• Run A/B tests and on-site experiments; manage tooling and interpret results


• Manage Shopify app ecosystem including upsell/cross-sell, reviews, subscriptions, bundles, and site speed tools


• Maintain integrations and troubleshoot issues across apps, pixels, and data layers


• Coordinate with creative team to brief and deploy updated imagery, copy, and UGC across PDPs


• Own PDP optimization on TikTok Shop titles, bullets, imagery, A+ content, and category/attribute setup


• Monitor TikTok Shop storefront performance and flag issues to the broader team


• Coordinate with the content and affiliate team to ensure product pages are dialed in to support creator traffic


• Stay current on TikTok Shop feature releases and surface relevant updates


• Assist with Amazon listing optimization: titles, bullets, A+ content, backend keywords, imagery


• Work alongside internal stakeholders and agency contacts to implement updates and maintain listing health


• Flag suppressed listings, content issues, or policy flags and coordinate resolution


• Execute campaign sends end-to-end: build, QA, schedule, and deploy in Klaviyo


• Partner with Director of Growth and retention agency on flow strategy — hands-on implementation


• Manage segmentation logic, list hygiene, and send cadence


• Pull post-send reporting and surface performance insights


• Own the review platform — ensure review collection, moderation, and syndication are running


• Leverage AI tools for copywriting, content optimization, and productivity


• Maintain clean documentation across SOPs, app settings, and platform configurations


• Support new channel or integration launches as the business scales

Qualifications

• 2 to 4 years in a DTC ecommerce role, you\'ve lived inside Shopify and know it cold


• Hands-on Klaviyo experience: you\'ve built campaigns, managed flows, and pulled your own reporting


• Worked on TikTok Shop in some capacity, even if not the primary owner


• Basic Amazon Seller Central familiarity listing updates, A+ content, suppression troubleshooting


• Comfortable with the Shopify app ecosystem: you know what tools exist, how they talk to each other, and how to triage when something breaks


• CRO mindset: you think about the customer journey, not just the task in front of you


• Detail-oriented and execution-focused you ship, you follow up, you close the loop


• Comfortable using AI tools to move faster (ChatGPT, Claude, Midjourney, etc.)


• Strong communicator who can work cross-functionally with creative, growth, and external partners


• Nice-to-have: experience at a beauty, wellness, or CPG DTC brand


• Familiarity with affiliate or influencer-adjacent ecommerce (TikTok Shop affiliates, LTK, etc.)


• Basic HTML/CSS for email template edits


• Experience with tools like Elevar, Triple Whale, or similar attribution/analytics platforms


• Comfort pulling and interpreting data in Google Sheets or Looker