Associate Director – Social Commerce

Jobtailor; Deutschland; Vor Ort; EUR 90.000 - 130.000; Vollzeit

Zusammenfassung

Jobtailor is seeking a strategic leader to oversee social commerce services, drive affiliate programs, and guide shoppable content across platforms like TikTok Shop. You will align divisions with a data-driven approach and ensure profitability.

In this role you will lead cross-functional teams, manage platform partnerships, apply AI-driven improvements, and contribute to go-to-market plans, pitches, and forecasts while staying ahead of industry trends.

Qualifikationen

• You are a strategic and detail-oriented leader with a passion for innovation, collaboration and operational excellence.
• You have a proven track record in scaling product quality and maintaining consistency across divisions.
• You have experience in rolling out new service advancements, particularly leveraging AI and automation.
• You have strong cross-functional leadership skills, capable of aligning diverse teams toward a unified product vision.
• You possess exceptional communication and stakeholder management skills to foster alignment and buy-in.
• You have a client-first mindset, dedicated to delivering solutions that drive measurable impact and customer satisfaction.
• You have deep experience managing relationships with key digital platforms (e.g., Meta, Google, TikTok, TradeDesk).
• You have hands-on expertise in managing client accounts, ensuring direct application of innovations and best practices.

Aufgaben

• Oversee social commerce services and affiliate programs across social storefronts.
• Conduct monthly reviews of quality, conversion trends, and strategic alignment; share insights with division leads and the Director of R&D.
• Join monthly reviews with division leads to assess shop performance and affiliate trends.
• Lead monthly operational review with R&D leadership on performance trends and opportunities.
• Ensure best practices for affiliate content, storefronts, and conversion optimization across teams.
• Lead recruitment and bench-building to ensure a strong pipeline of commerce and creator talent.
• Develop and rollout scalable social commerce strategies aligned with profitability and client needs.
• Drive cross-channel shop adoption across networks and platforms.
• Collaborate with the Director of R&D to test and optimize new social commerce programs before launch.
• Support go-to-market efforts with pitches, revenue forecasting and pricing strategy.
• Maintain playbooks for growth tactics and affiliate optimization.
• Use AI to drive efficiency and outputs.
• Be primary contact for commerce platforms and partnerships (Meta, TikTok, YouTube Shopping, etc.).
• Manage platform partnerships and revenue-driving initiatives; track monetization features.
• Communicate platform updates across divisions.
• Keep the organization ahead of social commerce trends with data-driven strategies.
• Manage 1–2 key commerce-driven accounts and apply real-time insights.
• Leverage firsthand experience to optimize affiliate partnerships and storefront tactics.
• Share learnings with the Director of R&D to influence service development.
• Host a monthly Commerce Trends All-Hands with division service leads.
• Meet monthly with division leads to align on strategy and updates.
• Partner with the Director of R&D to shape new offerings and ensure scalability.
• Support go-to-market efforts for profitability and long-term growth.
• Employ AI technologies to enhance processes.
• Utilize Power Digital's Nova ecosystem for your department.
• Other applicable duties as assigned.

Kenntnisse

Strategic leadership

Innovation & automation

Cross-functional leadership

Stakeholder management

Platform partnerships

Client relations

Account management

Attention to detail

Jobbeschreibung

Responsibilities

• Oversee social commerce services, ensuring excellence in affiliate programs, shoppable content on TikTok Shop and other social platform-based storefront strategies.
• Conduct monthly performance reviews on quality, conversion trends, and strategic alignment, sharing insights with division leads and the Director of R&D.
• Join one monthly performance review with a division lead, assessing shop performance, affiliate conversion trends and strategic alignment across commerce‑driven initiatives.
• Lead one monthly operational review with R&D leadership, summarizing division performance trends, key takeaways and opportunities to enhance social commerce offerings.
• Ensure best practices for affiliate‑driven content, social storefront management, and conversion optimization are consistently applied across teams.
• Own specific recruitment and bench‑building efforts by identifying skill gaps, assessing hiring needs and ensuring a strong pipeline of commerce and creator talent to scale offerings effectively.
• Lead the development and rollout of scalable social commerce strategies, ensuring profitability and alignment with client needs; roll these offerings into the division structure as adoption targets are met.
• Drive cross‑channel shop adoption, expanding offerings across affiliate networks, social marketplaces and emerging commerce‑enabled platforms.
• Work closely with the Director of R&D, Social, to test, refine and optimize new social commerce programs, storefront strategies and revenue‑generating affiliate partnerships before launch.
• Support new business efforts by contributing to pitches, revenue forecasting and pricing strategy for net‑new commerce service offerings.
• Maintain best practice playbooks for social commerce growth tactics, affiliate optimization and emerging shop strategies, ensuring teams stay ahead of industry trends.
• Use AI or automation to drive efficiency or improve outputs.
• Act as the primary point of contact for commerce‑driven platforms, including TTS, Euka, affiliate networks and other social shopping integrations (Meta, Pinterest, YouTube Shopping, etc.).
• Manage platform partnerships and revenue‑driving initiatives, ensuring teams leverage shop optimization tools, performance tracking and emerging monetization features effectively.
• Own communication and knowledge‑sharing regarding commerce platform updates, ensuring all divisions stay informed and adapt strategies accordingly.
• Keep the organization at the forefront of social commerce advancements, integrating data‑driven retail strategies and emerging revenue streams into service offerings.
• Manage one to two key commerce‑driven accounts, applying real‑time insights to refine service offerings and execution strategies.
• Use firsthand experience to optimize affiliate partnerships, shoppable content strategies and storefront conversion tactics.
• Share key learnings with the Director of R&D, influencing service development and continuous improvement.
• Host a monthly Commerce Trends All‑Hands, bringing together division service leads to discuss commerce strategy, performance trends and emerging platform updates.
• Meet monthly with division service leads to align on commerce strategy, performance trends and emerging platform updates.
• Partner closely with the Director of R&D to shape new commerce service offerings, ensure scalability and track business impact.
• Support go‑to‑market efforts, ensuring commerce services are structured for profitability, adoption and long‑term growth.
• Employ AI technologies to enhance and optimize business processes.
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department.
• Other applicable or related duties as assigned.

Requirements

• You are a strategic and detail‑oriented leader with a passion for innovation, collaboration and operational excellence.
• You have a proven track record in scaling product quality and maintaining consistency across divisions.
• You have experience in rolling out new service advancements, particularly leveraging AI and automation.
• You have strong cross‑functional leadership skills, capable of aligning diverse teams toward a unified product vision.
• You possess exceptional communication and stakeholder management skills to foster alignment and buy‑in.
• You have a client‑first mindset, dedicated to delivering solutions that drive measurable impact and customer satisfaction.
• You have deep experience managing relationships with key digital platforms (e.g., Meta, Google, TikTok, TradeDesk).
• You have hands‑on expertise in managing client accounts, ensuring direct application of innovations and best practices.