Media Buyer

TECHBIZ GLOBAL OÜ; Frankfurt; Vor Ort; EUR 45.000 - 65.000; Vollzeit

Zusammenfassung

A leading recruitment firm is seeking a Media Buyer specialized in adult industry advertising for one of its esteemed clients in Frankfurt. This role involves strategic media planning, campaign optimization, relationship management with publishers, and compliance with industry regulations. The ideal candidate will have a strong analytical mindset and exceptional communication skills, ready to thrive in a dynamic environment.

Qualifikationen

• Minimum 3 years' experience in media buying, particularly in adult industry.
• Fluency in English with strong communication skills.
• Familiarity with various ad formats and compliance regulations.

Aufgaben

• Plan, execute, and optimize media campaigns across channels.
• Use analytics to monitor performance and make data-driven decisions.
• Build relationships with publishers and ad networks for better placements.

Kenntnisse

Media Buying

Optimization

Analytics

Negotiation

Communication

Creative Optimization

Tools

Google Analytics

Voluum

Jobbeschreibung

Social network you want to login/join with:

At TechBiz Global, we provide recruitment services to our TOP clients. We are currently seeking a Media Buyer to join one of our clients' teams. If you're looking for an exciting opportunity to grow in an innovative environment, this could be the perfect fit for you.

Key Responsibilities

1. Media Buying and Optimization: Plan, execute, and optimize media campaigns across channels, including direct buys with publishers and adult ad networks such as Exoclick, TrafficJunky, TrafficStars, Adsterra.
2. Data-Driven Decision Making: Use analytics tools to monitor ad performance, conduct A/B tests, and make data-driven decisions to maximize ROI.
3. Automation and Advanced Tools: Implement automation tools to enhance campaign management and efficiency.
4. Creative Testing and Optimization: Continuously test and improve ad creatives based on performance metrics.
5. Partnership Development: Build relationships with publishers and ad networks to secure placements and negotiate terms.
6. Market Research and Adaptation: Stay informed on industry trends and platform policies to adapt strategies.
7. Reporting and Performance Analysis: Generate reports, analyze data, and provide insights to improve campaigns.
8. Compliance and Risk Management: Ensure campaigns comply with regulations and manage risks related to adult content advertising.
9. Experience in Adult Industry Media Buying: Minimum 3 years' experience with proven success on platforms like Exoclick, TrafficJunky, TrafficStars.
10. Analytical Proficiency: Strong skills with tools like Google Analytics and Voluum.
11. Technical Knowledge: Familiarity with ad formats such as banners, preroll, push traffic, popunders, in-page push, interstitials.
12. Negotiation and Relationship Management: Excellent communication skills to build partnerships.
13. Creative Optimization: Expertise in testing creatives and managing ad fatigue.
14. Adaptability and Agility: Ability to adapt strategies quickly to changing conditions.

Soft Skills

• Strong communication and collaborative skills (fluent in English)
• Goal-oriented with ownership and commitment
• Proactive mindset, balancing execution, planning, and strategy
• Humble, eager to learn, open to feedback
• #NSFW: Comfortable working with uncensored content