Marketing Specialist

UGREEN GROUP LIMITED; Düsseldorf; Vor Ort; EUR 45.000 - 75.000; Vollzeit

Zusammenfassung

An established industry player is looking for a dynamic Marketing Specialist/Manager to enhance its brand presence across Europe. This role involves collaborating with the headquarters to localize marketing strategies and executing regional initiatives that resonate with diverse audiences. The ideal candidate will possess a strong background in consumer electronics and IT, with exceptional communication skills and a knack for project management. Join a forward-thinking company that values creativity and offers a flexible hybrid work model, where your contributions will help shape the future of technology innovation.

Leistungen

Competitive salary and benefits package

Flexible hybrid work model

Opportunities for professional growth

Collaborative work environment

Global leader in technology innovation

Qualifikationen

• 3+ years of marketing experience in consumer electronics or IT.
• Strong project management and communication skills required.

Aufgaben

• Collaborate with headquarters to adapt brand strategies for Europe.
• Manage localization of marketing materials and campaigns.

Kenntnisse

Marketing Strategy Development

Communication Skills

Project Management

Digital Marketing Tools

Consumer Behavior Analysis

Ausbildung

Bachelor's degree in Marketing

Bachelor's degree in Business

Tools

CRM Tools

Marketing Automation Tools

SEO Tools

Social Media Platforms

Jobbeschreibung

Location: Amsterdam Area, Netherlands / Dusseldorf Area, Germany

Job Description:

We are seeking a highly motivated and experienced Marketing Specialist/Manager to drive our marketing efforts across Europe. The ideal candidate will have a deep understanding of the consumer electronics and IT industry, with a proven track record in developing and executing successful marketing strategies. This role requires a creative thinker with excellent communication skills and the ability to work in a fast-paced, multicultural environment.

Key Responsibilities:

• Collaborate closely with the headquarters Marketing team to localize and adapt global brand strategies and campaigns for the European market.
• Act as the key liaison between the European market and the headquarters Marketing team, ensuring effective communication and alignment on brand initiatives.
• Gather and analyze local market insights, customer feedback, and team needs, and provide timely and actionable feedback.
• Manage the localization of marketing materials, including digital content, product launches, and promotional campaigns.
• Plan and execute regional marketing activities, such as events, partnerships, and influencer collaborations, to enhance brand visibility and engagement.
• Monitor and report on the performance of localized campaigns, providing insights and recommendations for optimization.
• Ensure all localized marketing efforts are consistent with the global brand voice and messaging.
• Develop and implement localized marketing strategies to promote UGREEN’s products across Europe, ensuring alignment with global brand guidelines.

Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum of 3 years of experience in marketing, preferably within the NAS (Storage industry), Consumer Electronics or Computer IOT industry.
• Proven experience in West European markets, with a strong understanding of regional consumer behavior and market dynamics.
• Exceptional written and verbal communication skills in English. Proficiency in German, Dutch, French, or Spanish is a significant advantage.
• Strong project management skills, with the ability to manage multiple projects simultaneously.
• Proficiency in digital marketing tools and platforms, including social media, SEO, and analytics.
• Creative thinker with a data-driven approach to decision-making.
• Ability to work independently and as part of a team in a hybrid work environment.

Preferred Qualifications:

• Fluency in one or more European languages (German, Dutch, French, Spanish).
• Experience with B2B and B2C marketing strategies.
• Familiarity with CRM and marketing automation tools.

What We Offer:

• Competitive salary and benefits package.
• Flexible hybrid work model, allowing you to work from home and the office.
• Opportunities for professional growth and development.
• A collaborative and inclusive work environment.
• The chance to be part of a global leader in technology innovation.