Marketing Manager (m/f/d) – Fokus Owned & Paid Channels

The Nunatak Group GmbH; München; Hybrid; EUR 45.000 - 75.000; Vollzeit

Zusammenfassung

Ein etabliertes Beratungsunternehmen sucht einen Marketing Manager, der in einem dynamischen Umfeld arbeitet. In dieser spannenden Rolle sind Sie für die Entwicklung und Pflege der Unternehmenswebsite sowie für die Umsetzung von SEO- und SEA-Strategien verantwortlich. Sie werden die Möglichkeit haben, kreative Inhalte zu erstellen und die Markenpräsenz über verschiedene digitale Kanäle zu stärken. Das Unternehmen bietet flexible Arbeitsmöglichkeiten, eine kollegiale Atmosphäre und zahlreiche Vorteile wie ein großzügiges Urlaubsschema und Team-Events. Wenn Sie eine Leidenschaft für digitales Marketing haben und in einem engagierten Team arbeiten möchten, könnte dies die perfekte Gelegenheit für Sie sein.

Leistungen

30 Tage Urlaub

Unterstützte Altersvorsorge

Team-Events

BusinessBike

Wellpass

Kostenlose Getränke

Obst und Snacks

Flexible Arbeitszeiten

Arbeiten im Grünen

Qualifikationen

• Mindestens 2 Jahre Erfahrung im digitalen Marketing, insbesondere Website-Management.
• Analytische Denkweise und datengestützter Ansatz zur Optimierung von Marketingmaßnahmen.

Aufgaben

• Entwicklung und Pflege der Unternehmenswebsite sowie SEO-Optimierung.
• Management und Optimierung von bezahlten Kampagnen auf LinkedIn und Google Ads.

Kenntnisse

Digital Marketing

SEO

SEA

Social Media Management

Content Creation

Data Analysis

Communication Skills

Creativity

Ausbildung

Studienabschluss in Kommunikationswissenschaften oder Marketing

Tools

WordPress

Hubspot

LinkedIn Campaign Manager

Google Ads

Jobbeschreibung

Job Description

To expand our team in Munich, we are looking for a Marketing Manager (m/f/d) to develop our owned and paid channels and sustainably enhance our brand profile.

Responsibilities

Owned Media: Website & content management

• Further development and maintenance of the company website (content and page management)
• Creation, optimisation and regular updating of content (blog posts, case studies, landing pages)
• Search engine optimisation (SEO): Keyword strategy, on-page optimisation and technical improvements
• Newsletter: list management, content creation, conception and implementation of campaigns
• Analysing and monitoring website/campaign performance, deriving recommendations for action

Paid & Social: LinkedIn as a central channel

• Support and further development of the company profile on LinkedIn
• Development of a content strategy to increase reach and engagement rate
• Management and optimisation of paid campaigns on LinkedIn
• Community management and targeted networking with relevant stakeholders
• Search engine marketing (SEA)
• Planning, implementation and optimisation of Google Ads campaigns
• Budget management and performance analysis for the continuous improvement of campaign efficiency

Qualifications

• At least 2 years of experience in digital marketing, especially in the areas of website management, SEO, SEA and social media
• Completed studies in communication sciences, marketing or a similar degree programme
• Confident handling of common CMS (e.g. WordPress), SEO tools, CRM/mailing systems (e.g. Hubspot), LinkedIn Campaign Manager and analytics tools
• Analytical mindset and data-driven approach to optimising marketing measures
• Independent, structured way of working and a flair for relevant content
• Strong communication skills and creativity for developing compelling content
• Business fluent and articulate in German and English (written and verbal)

Preferred qualifications

Look forward to:

• A responsible role with room for manoeuvre in a dynamic consulting environment
• Direct collaboration with decision-makers and short decision-making paths
• Flexible working with hybrid and mobile working options
• A small, dedicated team with a high level of personal responsibility and exciting projects
• A collegial, committed working relationship
• Short decision-making processes, flat hierarchies and a value-based corporate culture
• A generous holiday scheme: 30 days fixed, the days from 24 to 31 December are on top!
• Attractive remuneration, a generously subsidised pension scheme, team events such as regular team lunches and offsites, etc.
• BusinessBike, Wellpass, free drinks, fruit and snacks
• A great workplace in Munich, right next to the English Garden

Contact

Would you like to be part of an interdisciplinary and innovative team? Become a Nunatakeer and join us in our Munich office!

We look forward to receiving your application documents (including cover letter and references). Please also state your salary expectations and your earliest possible start date.

For further information and questions, please contact Veronika or Larissa at [e-mail] or call [phone].

We are looking forward to getting to know you!