Marketing Manager, Composites for Automotive segment

TN Germany; Deutschland; Vor Ort; EUR 60.000 - 100.000; Vollzeit

Zusammenfassung

Join a forward-thinking company where you can leverage your marketing expertise to drive innovative solutions. As a Marketing Manager, you will play a pivotal role in analyzing market trends and developing strategies that resonate with target audiences. Collaborate with a diverse team of professionals dedicated to creating impactful products that enhance sustainability. This role offers the opportunity to influence global marketing strategies and contribute to a culture of creativity and excellence. If you're passionate about making a difference and thrive in a dynamic environment, this is the perfect opportunity for you.

Leistungen

International working experience

Career development opportunities

Strong team spirit

Openness to new ideas

Qualifikationen

• 8-10 years of experience in marketing and commercial roles.
• Proven track record in developing marketing plans and campaigns.

Aufgaben

• Analyze market trends and develop marketing plans.
• Lead cross-functional teams to implement strategic plans.

Kenntnisse

Marketing Strategy

Market Analysis

Project Management

CRM Tools

Social Media Strategy

Communication Skills

Problem Solving

Leadership Skills

Ausbildung

Master's Degree in Science, Marketing, Business

MBA

Tools

Marketing Automation Tools

Jobbeschreibung

Social network you want to login/join with:

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Client:

Location:

de, Germany

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

2dd0cfa06052

Job Views:

2

Posted:

27.04.2025

Expiry Date:

11.06.2025

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Job Description:

Why are we proud of what we do at allnex? We create coatings, products which help protect the world for all nex>t generations – and that’s exactly what you can do joining us!

Imagine how fast your smartphone would become scratched-up, ugly and unusable without a coating. Or an e-bike, the cabin of a train, a beautiful wooden floor, and countless other things in life.

Making objects and their surfaces more attractive and longer-lasting means making them more sustainable, and that’s a huge part of what working at allnex is about. No matter which role you step into, you’ll become part of a global team of passionate people who care deeply about the chemistry, quality, and global impact of coatings.

You’ll also join a highly multicultural and diverse team of more than 4,000 employees in four regions who – as part of one of the world’s leading coating resins companies – serve customers in over 100 countries across the globe.

Click here to learn more about how we can make an impact together!
For a sneak peek into life at allnex, don’t miss our Operator Movie!

Position overview

Are you someone whose experienced and versatile in marketing and hungry to understand people, building awareness about how a product/service can satisfy their needs? As an ideal Marketing Manager, you will support allnex product’s strategy in developing and delivering greater value through innovative market driven solutions. In this role, you will be comfortable with gathering, analyzing, extracting insight and implications for allnex product business and communicate competitive and business intelligence to organization.

If you are a people-person who loves the rewarding challenge of building a brand, we want to hear from you.

Responsibilities

• Understand and monitor the applications of market trends and competitive landscape.
• Identify target audiences, and develop marketing plans with specific objectives across different channels and segments.
• Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.
• Establish, communicate and support in implementation of Global Strategic Plan and Individual Segment Plan for respective regions.
• Lead the cross-functional segment team to define and implement a strategic and actionable segment plan in respective regions with excellent leadership skills.
• Develop and identify new markets where allnex product has high potential growth.
• Provide critical business research and analysis support in assisting group-wide resource allocation and target prioritization.
• Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.
• Identify and initiate the Global Growth Programs.
• Participate and/or lead product development teams.
• Improve global organizational excellence through knowledge transfer, sales and internal promotional tools.

Required skills and experience

• 8-10 years of professional experience in marketing and commercial experience.
• Proven experience developing marketing plans and campaigns.
• Experience with marketing automation and CRM tools.
• Proficiency with online marketing and social media strategy.
• Excellent written and verbal communication skills.
• Strong project management, multitasking, and decision-making skills.
• Metrics-driven marketing mind with eye for creativity.
• Strong business acumen.
• Good problem solving and critical thinking skills.
• Excellent team player in multidisciplinary teams.
• Strong leadership and motivational skills.

Qualifications

• Master Degree in Science, Marketing, Business, or related field.
• MBA is aplus.

We offer

We are proud to offeran international working experiencewith a tight-knit network of employees, making it easy to connect and learn from people all across our different functions. On top of that we are a truly innovative company with a strong team spirit, openness to new ideas, and great opportunities to grow and develop your career.

Equal Employment Opportunity
allnex is proud to be an equal opportunity employer. We celebrate diversity and are committed to an environment where all colleagues contribute for the benefit of our employees, our products, and our communities.

Find out how you can make an impact!
Check out our careers page for available opportunities. We look forward to hearing from you.