Marketing Manager Campaign- & Projektmanagement (M/F/D)

TN Germany; München; Vor Ort; EUR 50.000 - 80.000; Vollzeit

Zusammenfassung

An established industry player in data-driven marketing is seeking a passionate marketing professional to lead innovative B2C campaigns. This role involves managing the entire marketing cycle, from concept to performance evaluation, while collaborating with cross-functional teams. With a focus on strategic thinking and creative problem-solving, you will have the opportunity to shape marketing strategies and drive results. The company offers a dynamic work environment with flexible hours, professional development opportunities, and a strong emphasis on employee well-being. If you are ready to make an impact in a forward-thinking organization, this is the perfect opportunity for you.

Leistungen

Flexible Working Hours

30 Vacation Days

Health and Wellness Programs

Social Events

Transportation Subsidy

Qualifikationen

• 5+ years of B2C marketing experience, preferably in retail or FMCG.
• Strong project management skills with a focus on cross-channel campaigns.

Aufgaben

• Manage the complete marketing cycle for high-volume B2C campaigns.
• Create business cases and optimize performance metrics for partners.

Kenntnisse

Marketing Management

Project Management

Analytical Skills

Creative Skills

Strategic Thinking

Ausbildung

University Degree in Marketing

Tools

Marketing Analytics Tools

Presentation Software

Jobbeschreibung

Social network you want to login/join with:

col-narrow-left

Client:

PAYBACK GmbH

Location:

Job Category:

Other

-

EU work permit required:

Yes

col-narrow-right

Job Reference:

1b14f6866dae

Job Views:

1

Posted:

30.04.2025

Expiry Date:

14.06.2025

col-wide

Job Description:

PAYBACK is a top player in data-driven marketing worldwide. With the ability to develop digital business models and implement technical trends, we are one the leading companies in the data economy. All technical solutions of the PAYBACK program are developed invented and implemented in Germany. Therefore we provide the latest technologies and have cross-functional and agile teams.

You want to take responsibility and collaborate your ideas to our unique product? You are ambitious and eager to and move things further? Then you are exactly right with PAYBACK. We are looking forward to you getting to know you.

YOUR TASKS

• You are responsible for the complete marketing cycle from concept, independent implementation, and subsequent performance evaluation of various high-volume B2C advertising materials & cross-channel campaigns
• You calculate media values and create assumption-based business cases for a portfolio of PAYBACK partners
• You derive optimization potentials for partners from performance metrics to enhance performance
• You master goal-oriented project management of cross-functional teams for the successful implementation of innovative marketing concepts and/or new partner integrations
• You are an expert in creating management-suitable presentations and can deliver them appropriately in front of various stakeholders

YOUR PROFILE

• You have a completed university degree with a focus on marketing or a comparable qualification
• You have several years of professional experience – at least 5 years – in marketing (B2C) or related areas on the company side, preferably from the retail or FMCG sector
• Senior presence, assertiveness, strategic thinking, as well as a service and results orientation distinguish you
• You master all processes around marketing channels offline, online, mobile – from target group definition to performance evaluation
• You have experience in managing agencies and interfaces
• You possess strong creative and conceptual skills and quickly and effectively anticipate complex issues
• Hands-on mentality and presentation strength come naturally to you. KPIs, CPO, TKP, and Customer Journey are not foreign terms to you
• Analytical skills complete your profile

OUR OFFER

• Grow like a Pro: Continue learning through individual professional development, grow with us to shape our future together
• Tasty Breaks: Every visit to our ESSZIMMER tastes like a short visit to Italy – also for vegetarians and vegans
• Do it your way: In- house KINDERZIMMER, flexible working hours, 30 vacation days and up to 2 days working from home per week
• Move it, move it: Our bonus program for your well-being - have fun in our 24/7 TURNHALLE and enjoy our goodies for your body and mind during our health weeks
• Get Together: Meet and spend leisure time with colleagues – in our SPIELZIMMER, at a Coffee Date, be part of our popular Social Days, ski events and seasonal highlights such as Christmas parties, summer parties and team events
• Easy Going: Coming to the office is not only fun, but also affordable - we cover the costs of your "Deutschland-Ticket"