Marketing Manager - BSBI Berlin (m/f/d)

GUS Germany GmbH; Berlin; Vor Ort; EUR 50.000 - 75.000; Vollzeit

Zusammenfassung

GUS Germany GmbH is seeking an experienced Marketing Manager to join their team in Berlin. In this role, you will develop integrated marketing strategies, manage budgets, and lead a talented team to promote the BSBI brand effectively. Your expertise in digital marketing and campaign management will be key to driving success and achieving lead targets.

Qualifikationen

• Minimum five years’ experience in a marketing environment.
• Fluency in English and German required.
• Experience in full mix marketing, both online and offline.

Aufgaben

• Develop and execute a fully integrated marketing strategy.
• Manage budgets, develop campaigns, and analyze performance.
• Lead, coach, and mentor team members.

Kenntnisse

Digital marketing

Campaign management

Team management

Budget management

Analytical skills

Communication

Ausbildung

Degree in Marketing or related subject

Jobbeschreibung

Your profile

Requirements:
• Educated to degree level in marketing or a related subject, or relevant experience in a marketing role.
• A minimum of five years’ experience in a marketing environment.
• Excellent team management skills.
• Strong knowledge of digital marketing and campaign management (PPC, SEO, Google Analytics, Google Ads, CRM, CMS).
• Meticulous approach to work with thorough attention to detail.
• Experience in full mix marketing, both online and offline.
• Proven ability to manage budgets and maximize ROI.
• Self-motivated and proactive attitude.
• Good analytical and numerical skills.
• Outstanding communication skills.
• Fluency in English and German.

Why us?

BSBI’s mission is to educate students to effectively shape the future and become excellent leaders in a changing business world. We focus on practical entrepreneurial skills necessary for success. Located in Berlin, we are an international business school offering academic excellence and career opportunities within Global University Systems.

Your Responsibilities

The Role: An exciting opportunity for a dynamic Marketing Manager based in Berlin to promote the BSBI brand and courses to local and international audiences. Reporting to the Marketing Director, you will develop and execute a fully integrated marketing strategy, focusing heavily on online channels, and work closely with stakeholders across multiple regions.

Your key responsibilities include executing marketing strategies, managing budgets, developing campaigns, analysing performance, and ensuring integration across channels. You will also lead, coach, and mentor team members, and support strategic planning and stakeholder engagement. Experience in managing online/offline budgets, achieving lead targets, and demonstrating ROI is essential. Occasionally, you may support additional projects as needed.