Marketing Manager

ERA Group; Wiesbaden; Vor Ort; EUR 40.000 - 60.000; Teilzeit

Zusammenfassung

A global consultancy firm in Wiesbaden is seeking a Marketing Manager to drive marketing initiatives in the DACH region. This role involves creating marketing content, integrating AI tools, and collaborating closely with sales and management teams. The ideal candidate has 3-5 years of marketing experience, excellent German and English skills, and a strong understanding of digital marketing channels. Flexible working hours are available.

Leistungen

Dynamic and international working environment

Opportunities for professional growth

Direct collaboration with global marketing professionals

Qualifikationen

• 3–5 years of experience in a marketing-related role.
• Excellent command of German and English (spoken and written).
• Strong knowledge of AI-based tools.

Aufgaben

• Create marketing content in German.
• Coordinate and support local events and webinars.
• Develop and manage social media activities on LinkedIn.

Kenntnisse

Marketing strategy development

AI-tool integration

B2B marketing experience

Digital marketing channels

Social media management

Team collaboration

Project management

Tools

Adobe Creative Suite

Microsoft Office (PowerPoint, SharePoint)

Marketing automation tools

Jobbeschreibung

About ERA Group: ERA Group (formerly Expense Reduction Analysts) is a global consultancy specialized in cost optimization and procurement. With more than 1,000 consultants in over 60 countries, ERA helps companies improve their competitiveness through measurable, sustainable savings. In the DACH region, ERA works with over 3,500 clients across all major industries.

Purpose of the Role: This role supports the planning and execution of marketing initiatives across the DACH region and ensures alignment with ERA’s global marketing strategy. It also gives the opportunity to drive and develop AI-based initiatives. As part of a cross-border team, the Marketing Manager will work closely with DACH management and the UK-based Global Marketing team to drive visibility, generate leads, and strengthen the ERA brand.

Key Responsibilities:

· Create marketing content (online and offline) in German

· Integrate AI-tools in marketing approach

· Coordinate and support local events, webinars, and trade shows

· Develop and manage social media activities across LinkedIn and other channels

· Execute email marketing campaigns (incl. CRM integration, list management)

· Support press and PR activities in collaboration with internal stakeholders

· Assist in the development of regional marketing strategies and assets

· Design PowerPoint presentations and sales materials tailored to target groups

· Work closely with the Sales team to align marketing with business development initiatives

Required Skills and Qualifications:

· 3–5 years of experience in a marketing-related role

· Excellent command of German and English (spoken and written)

· Experience and in-depth knowledge with AI-based tools and emerging technologies

· Good understanding of social media and digital marketing channels

· Strong PowerPoint, SharePoint and Microsoft Office skills

· Experience with Adobe Creative Suite (InDesign, Photoshop, Illustrator)

· Familiarity with marketing automation tools and CRM systems

· Strong organizational skills and a hands-on, proactive attitude

· Experience in the b2b sector

· Team-oriented mindset and the ability to work across cultures and departments

What We Offer:

· A dynamic and international working environment

· Direct collaboration with experienced consultants and global marketing professionals

· Freedom to bring in ideas and help shape ERA’s regional marketing presence

· Opportunities for professional growth in a well-established consulting network

· Working part time possible (not less than 30h/week)