Marketing Manager

Jobtailor; München; Vor Ort; EUR 60.000 - 90.000; Vollzeit

Zusammenfassung

Jobtailor is seeking a dynamic marketing professional to adapt and execute our global strategy for audiences in the DACH region and BENELUX from Munich, Germany. You will drive demand generation and mentorship across local markets, aligning with Sales goals.

In this role, you will position our AV1 robot as a trusted tool for early intervention in schools, craft evidence-based content, and coordinate national campaigns while engaging decision-makers with compelling narratives and case studies.

Qualifikationen

• Strong understanding of marketing principles, strategy, content creation, and demand generation.
• Ideally from B2B tech or high-value education products.
• Knowledge of the DACH and BENELUX markets – especially Germany and The Netherlands – including customer behaviour, media landscapes, and regional cultural nuances.
• Familiarity with marketing automation tools, CRM platforms (e.g. HubSpot), Content Management Systems (e.g. Webflow), email marketing tools and analytics software.
• Proven ability to manage multiple complex campaigns simultaneously, balancing high-level strategy with tactical delivery.
• Strong communication and interpersonal skills (German and English business fluency essential, Dutch desirable).
• Expert at analyzing performance metrics to derive actionable insights and drive measurable business impact.
• Autonomous and capable of taking initiative, while also being an effective team player.
• Problem‑solving skills with a creative approach to overcoming challenges.
• A mature professional presence and the ability to influence stakeholders at all levels.

Aufgaben

• Adapt and execute the global marketing strategy for DACH and BENELUX.
• Drive marketing qualified leads from school authorities and schools.
• Raise awareness of school non-attendance as a growing challenge.
• Position the AV1 robot as a trusted tool for early intervention and school non-attendance.
• Engage decision-makers with compelling, evidence-based content.
• Craft case studies and coordinate national campaigns.
• Enable local outreach and events, aligned with Sales goals.

Kenntnisse

Marketing strategy

Demand generation

Content creation

Campaign management

Analytics

Tools

HubSpot

Webflow

Email marketing tools

Jobbeschreibung

• Adapt and execute the global marketing strategy for audiences in DACH and BENELUX.
• Drive marketing qualified leads from school authorities and schools.
• Raise awareness of school non-attendance as a growing challenge.
• Position the AV1 robot as a trusted tool for early intervention and school non-attendance.
• Engage decision-makers with compelling, evidence-based content.
• Craft case studies and coordinate national campaigns.
• Enable local outreach and events, aligned with Sales goals.

Requirements

• Strong understanding of marketing principles, strategy, content creation, and demand generation.
• Ideally from B2B tech or high-value education products.
• Knowledge of the DACH and BENELUX markets – especially Germany and The Netherlands – including customer behaviour, media landscapes, and regional cultural nuances.
• Familiarity with marketing automation tools, CRM platforms (e.g. HubSpot), Content Management Systems (e.g. Webflow), email marketing tools and analytics software.
• Proven ability to manage multiple complex campaigns simultaneously, balancing high-level strategy with tactical delivery.
• Strong communication and interpersonal skills (German and English business fluency essential, Dutch desirable).
• Expert at analyzing performance metrics to derive actionable insights and drive measurable business impact.
• Autonomous and capable of taking initiative, while also being an effective team player.
• Problem‑solving skills with a creative approach to overcoming challenges.
• A mature professional presence and the ability to influence stakeholders at all levels.