Marketing Manager

ABB Schweiz AG; Friedberg (Hessen); Vor Ort; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

Una empresa líder en tecnología busca un Global Marketing Manager en Friedberg, Hessen. El candidato ideal tendrá más de 7 años de experiencia en marketing y será responsable de desarrollar e implementar estrategias de marketing global. Se requiere un fuerte enfoque en la colaboración y la orientación al cliente. Ofrecemos un entorno dinámico con muchas oportunidades de crecimiento y desarrollo profesional.

Qualifikationen

• 7+ años de experiencia profesional en marketing, desarrollo de negocios o ventas.
• Excelente capacidad de organización y atención al detalle.
• Alto grado de automotivación y capacidad para trabajar independientemente.

Aufgaben

• Desarrollar y ejecutar la estrategia de marketing global.
• Planificar y liderar campañas globales.
• Gestionar la generación de leads y procesos de seguimiento.

Kenntnisse

Habilidades de gestión de proyectos

Habilidades de comunicación

Orientación al cliente

Colaboración

Ausbildung

Título en negocios, marketing o disciplina similar

Jobbeschreibung

En ABB, ayudamos a las industrias a ser más eficientes y limpias. Aquí, el progreso es una expectativa - para usted, su equipo y el mundo. Como líder del mercado mundial, le daremos lo que necesita para lograrlo. No siempre será fácil, crecer requiere agallas. Pero en ABB, nunca correrás solo. Run what runs the world.

Este Puesto Reporta a

Marketing & Sales Manager

Do you want to be part of an engaging, inspiring, and global team? Are you passionate about global marketing strategies and aim to work in a dynamic environment with a lot of potential in the future?

Our position as Global Marketing Manager is part of the Global Marketing & Sales Team in ABB Robotics’ Industries Business Line and operates cross Industry segments and will partner closely with Sales & Portfolio teams, Industries Communications team, central Commercial Operations team, product Communications team, global product management, global as well as local marketing & sales teams.

You will be responsible for a Global Marketing strategy and working closely with the product communications team and the demand generation team to develop and execute marketing plans and campaigns around our offering and help promote both the current product portfolio and launch new innovations.

Your Role And Responsibilities

In this role, you will have the opportunity to define and implement the marketing strategy in the assigned area (business area, division, and markets). Each day, you will lead, develop, and coach the Marketing team. You will also showcase your expertise by designing and managing the marketing action plan to achieve the key qualitative and quantitative targets in a profitable way and to ensure a high level of customer satisfaction.

You Will Be Mainly Accountable For

• Develop and execute the global marketing strategy for the Industries Business Line, aligning with business goals and defining marketing targets in collaboration with sales; track and ensure achievement.
• Plan and lead global campaigns, including theme definition with product and portfolio managers, creation of marketing and sales enablement materials (e.g., presentations, social media, testimonials), and support for local/regional rollout.
• Ensure effective lead generation and follow-up processes in collaboration with Sales and the central M&S team; support local teams in their marketing plans and ensure consistent messaging across all channels.
• Own marketing contributions to events (hybrid, virtual, or physical), including strategy, messaging, demos, and customer engagement; manage BL marketing presence on ABB’s website and Partner Portal.
• Lead and develop local marketing teams, ensuring sales readiness for product launches, promoting collaboration, and driving knowledge sharing across teams and regions.
  
  

Qualifications For The Role

• Successful degree in business, marketing or any similar discipline
• 7+ years professional experience in Marketing, Business development or Sales
• Excellent project management, organization, and planning skills with attention to accuracy and detail
• Proven outstanding interpersonal and communication skills
• Demonstrate a strong customer orientation and a strong collaborative spirit
• High degree of self-motivation and ability to work independently in a fast-changing industry
• Open to change and adapting to new environments
  
  

More About Us

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe. #MyABBStory

Valoramos a las personas de diferentes orígenes. ¿Podría ser ésta su historia? Presente su candidatura hoy mismo o visite www.abb.com para saber más sobre nosotros y conocer el impacto de nuestras soluciones en todo el mundo.

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