Marketing Manager

easyJet; Berlin; Vor Ort; EUR 50.000 - 75.000; Vollzeit

Zusammenfassung

A leading airline company is seeking a Marketing Manager in Berlin to oversee all marketing activities in Germany. This role involves executing integrated marketing campaigns and collaborating with various stakeholders to grow the brand and optimize ROI. The ideal candidate will have strong digital understanding and experience in campaign planning, along with excellent relationship-building skills.

Qualifikationen

• Experience in managing integrated marketing campaigns.
• Strong analytical skills to monitor trading performance.
• Ability to build relationships with stakeholders.

Aufgaben

• Implement marketing communication programmes in Germany.
• Lead campaign planning and creative development.
• Monitor trading performance and develop gap closure plans.
• Manage content on accountable website homepages.

Kenntnisse

Digital understanding

Campaign planning

CRM management

PPC

Integrated marketing

Jobbeschreibung

Overview

Marketing Manager(16295)

The Job – Marketing Manager

In this new role you will report into the Marketing Manager, Germany & Netherlands and will be accountable for Germany as a total market: which is made up of our primary Berlin Brandenburg region, as well as our 2 Focus Cities - Dusseldorf and Hamburg.

You will be responsible for the implementation and execution of the marketing communication programme in these regions, delivering best-in-class marketing campaigns which will grow the easyJet brand and deliver maximum return on investment.

What you will be doing

• Collaborating with the media investment function on the coordination, planning, management and execution of integrated campaigns, including, ATL, Google PMAX and BTL communications and owned channels. (Demonstrate a strong digital understanding)
• Leading the campaign planning and creative development for all required paid media campaign assets (in particular Google PMAX products) aligned to our trading and business objectives for DE and DE focus cities
• Monitoring country trading performance and identifying trading gaps and developing plans to address the gaps using marketing levers such as CRM, app, PPC, working alongside the media team
• Building relationships with tourist boards & airports and activating co-marketing campaigns
• Ensuring marketing campaigns are strategically and creatively integrated across all local communication channels (, digital, website, CRM, social media, airports branding etc.)
• Developing and managing the country marketing calendar across paid and owned channels
• Planning and executing targeted CRM campaigns which inspire customers to make repeat bookings, being able to track results to enhance growth
• Managing content on the accountable website homepages and landing pages, in particular for tourist board placements
• Maintaining effective internal communications to ensure that all relevant company functions are kept informed of marketing activities

Business Area Customer & Marketing

Primary Location Germany-Berlin

Organisation Customer & Marketing

Schedule Full-time

Unposting Date 26 / 09 / 2025, 12 : 59 : 00 AM