Marketing Lead, Germany (Contract) - German Speaking

Rippling; Dortmund; Remote; EUR 60.000 - 100.000; Vollzeit

Zusammenfassung

An established industry player is seeking a dynamic marketing leader fluent in German to drive brand awareness and revenue growth in Germany. This role involves developing tailored demand generation campaigns, collaborating with sales and marketing teams, and launching multi-channel initiatives that resonate with local audiences. With a strong emphasis on analytical skills and collaboration, this position offers the chance to make a significant impact in a rapidly growing market. Join a forward-thinking company committed to fostering a diverse and inclusive workforce while driving innovative marketing strategies.

Qualifikationen

• 7+ years in full-stack marketing for Germany/DACH region.
• Proven success in running demand generation campaigns.

Aufgaben

• Develop and execute demand gen campaigns tailored to the region.
• Launch multi-channel campaigns that drive awareness and qualified pipeline.

Kenntnisse

Demand Generation

Content Strategy

Campaign Management

CRM Tools

Analytical Skills

Tools

Salesforce (SFDC)

Outreach

Jobbeschreibung

Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. For the first time ever, you can manage and automate every part of the employee lifecycle in a single system.

Take onboarding, for example. With Rippling, you can hire a new employee anywhere in the world and set up their payroll, corporate card, computer, benefits, and even third-party apps like Slack and Microsoft 365—all within 90 seconds.

Headquartered in San Francisco, CA, Rippling has secured $1.4B from the world’s top global investors, establishing itself as a leader in transforming workforce management.

After becoming one of the fastest growing startups in the United States ($0 → $13B in valuation), Rippling is rapidly growing in EMEA and Germany is a key market for growth this year. That’s where you come in!

About the Role

We’re looking for a German-speaking experienced marketing leader to help drive brand awareness, lead generation and revenue growth in Germany. This is a highly strategic and execution-focused role in which you will work closely with sales, GTM, central marketing teams and content to build campaigns that engage and convert our target audience.

This position reports into the EMEA Demand Gen Director based in London and will be based in Germany (Berlin or Munich or remote) or Dublin or London.

Language Requirements

German and English fluency

What you will do

• Develop and execute demand gen campaigns tailored to the region
• Own content strategy and execution collaborating with sales and marketing to produce highly relevant, localised content that resonates with prospects and customers
• Launch multi-channel campaigns (email, webinars, events, ABM etc.) that drive awareness and qualified pipeline
• Support local events and field marketing efforts
• Own the full strategy in Germany for marketing

What you will need

• Native or fluent German speaker!
• At least 7 years owning full-stack marketing for Germany / DACH region
• Proven track record of running successful demand gen campaigns
• Experience with CRM and marketing automation tools (SFDC, Outreach, etc.)
• Analytical mindset - you can interpret data and optimise strategies accordingly
• Ability to collaborate across teams to execute powerful campaigns

Additional Information

Rippling is an equal opportunity employer. We are committed to building a diverse and inclusive workforce and do not discriminate based on race, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other legally protected characteristics, Rippling is committed to providing reasonable accommodations for candidates with disabilities who need assistance during the hiring process. To request a reasonable accommodation, please email [emailprotected]

Rippling highly values having employees working in-office to foster a collaborative work environment and company culture. For office-based employees (employees who live within a 40 mile radius of a Rippling office), Rippling considers working in the office, at least three days a week under current policy, to be an essential function of the employee's role.