Marketing Copywriter (f/m/d)

New Business; Berlin; Hybrid; EUR 45,000 - 60,000; Full time

Job summary

Aeyde is seeking a Marketing Copywriter based in Berlin to write and maintain commercial copy across customer touchpoints. You will develop product descriptions, social media copy, CRM communications, wholesale materials, and brand collateral, ensuring a consistent expression of Aeyde’s voice.

Working with Marketing, PR, Merchandising, Creative, and E-commerce, you will craft clear copy for seasonal collections, campaigns, and brand stories, balancing attention to detail with a multi-channel

Responsibilities

• Develop campaign copy across digital and offline touchpoints, ensuring alignment with seasonal narratives and commercial objectives.
• Write and optimize copy for newsletters, Instagram, TikTok, Pinterest, and LinkedIn.
• Create copy for sales and presentation materials to support the Wholesale team.
• Support copy development for printed materials, including magazines, inserts, packaging, and other brand collateral.
• Write, edit, and optimize product descriptions and e-commerce content.
• Manage multiple content projects simultaneously, balancing seasonal campaigns with day-to-day business needs.
• Work from briefs provided by various stakeholders and turn them into clear, compelling, and effective copy.

Job description

Reporting to the Editorial Content Lead, the Marketing Copywriter is responsible for writing and maintaining commercial copy across Aeyde’s customer touchpoints. Based in Berlin, they will write product descriptions, social media copy, CRM communications, wholesale materials, and other marketing content, ensuring a consistent expression of Aeyde’s voice across channels. Working closely with Marketing, PR & Communications, Merchandising, Creative, and E-commerce, the Marketing Copywriter will develop clear, considered copy for seasonal collections, campaigns, and brand stories. The ideal candidate has strong attention to detail, a sharp understanding of brand voice, and the ability to work across multiple channels and projects at once.

• Develop campaign copy across digital and offline touchpoints, ensuring alignment with seasonal narratives and commercial objectives.
• Write and optimize copy for newsletters, Instagram, TikTok, Pinterest, and LinkedIn.
• Create copy for sales and presentation materials to support the Wholesale team.
• Support copy development for printed materials, including magazines, inserts, packaging, and other brand collateral.
• Write, edit, and optimize product descriptions and e-commerce content.
• Manage multiple content projects simultaneously, balancing seasonal campaigns with day-to-day business needs.
• Work from briefs provided by various stakeholders and turn them into clear, compelling, and effective copy.