Marketing consultant (m/f/d)-grid campaigns

Michael Bailey Associates; Deutschland; Remote; EUR 50.000 - 75.000; Vollzeit

Zusammenfassung

A leading company is seeking a marketing consultant for grid campaigns. This full-time remote role involves developing marketing strategies, coordinating with teams, and creating impactful content for product promotion, requiring strong skills in market analysis and project management. A solid project portfolio is expected.

Qualifikationen

• Proficiency in English for internal communication.
• Experience in products/marketing team environments.
• Experience in grid operations is a plus.

Aufgaben

• Collaborate with VP Marketing for overarching marketing plan.
• Coordinate product specifications and promotional claims.
• Define marketing campaigns with Sales and Products teams.

Kenntnisse

Experience in Utilities & Digital/IT roles

Content creation skills

Market analysis capabilities

Strong writing skills

Campaign planning expertise

Good communication skills

Jobbeschreibung

We are looking for a marketing consultant for grid campaigns (m/f/d).

Start: 01.08.2024
End: 30.09.2024 (extension is possible)
Volume: full-time
Location: remote

The person needs to build a marketing campaign with corresponding messaging for our grid operator products. Responsibilities include creating content pieces (reference stories, whitepapers, brochures, PowerPoints), determining the best marketing channels, and instructing business development until the campaign goes live.

Responsibilities:

1. Marketing strategy: Collaborate with the VP Marketing to create, develop, and coordinate an overarching marketing plan, including go-to-market and promotional strategies for existing and new products.
2. Product marketing: Coordinate with the Products team to develop product specifications and promotional claims (USPs, key messages) adaptable across channels.
3. Marketing campaigns: Define campaigns in coordination with Sales and Products teams, ensuring a customer-centric approach based on KPIs, target audiences, and key personas through market research.

Skills:

• Experience in Utilities & Digital/IT roles related to marketing.
• Experience in products/marketing team environments.
• Experience in grid operations (market) is a plus.
• Proficiency in English for internal communication.
• Strong writing, content creation, and project portfolio skills.
• Market analysis capabilities.
• Ability to connect product features to marketing campaigns.
• Campaign planning and strategy expertise.
• Good communication skills.

We look forward to receiving your recent project portfolio.

Michael Bailey International acts as an Employment Business regarding this vacancy.