Marketing and Events Lead

Internetwork Expert; Böblingen; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A leading automotive manufacturer in Böblingen is seeking a Marketing and Events Lead to oversee the development, planning, and implementation of regional marketing strategies and events. The ideal candidate has 4-6 years of experience in marketing and project management, particularly in the automotive sector, and is fluent in English with a good understanding of German. This position involves collaborating with various stakeholders and ensuring successful marketing initiatives across Europe.

Qualifikationen

• 4-6 years of marketing, project, and event management experience.
• Experience in the automotive industry, particularly 4x4.
• Customer-centric with good communication skills.

Aufgaben

• Planning and delivery of marketing initiatives.
• Design and deliver events in alignment with company objectives.
• Monitor marketing performance metrics.

Kenntnisse

Project management

Event planning

Marketing strategies

Budget management

Stakeholder communication

Cultural awareness

Fluent English

German language

Ausbildung

Graduate in Marketing, Communications, Event or Business Management

Tools

Microsoft Office Suite

Jobbeschreibung

Marketing and Events Lead

INEOS Automotive - Built for More

Story so far

Since we started our journey to build a no nonsense 4X4, we’ve come a long way. We’ve established INEOS Automotive as a serious contender in 4X4 development and manufacturing. We’ve partnered with some of the biggest names in the automotive industry. We’ve made our way from vision to prototype. We’ve secured a world-class production facility and delivery team. We’ve delivered Grenadiers to customers all around the world. We’re building our double cab pickup, the Quartermaster.

People and Culture

Easy never changed anything. Not in manufacturing, science, engineering or energy – and certainly not elite sport. At INEOS we tackle every challenge head-on, and we help extraordinary athletes achieve extraordinary things. When it comes to making positive change, we know nothing gets done without grit, rigour and humour. Our Automotive team consist of around 1500 employees, 10 locations and 44 nationalities, we’re an international team working together to challenge the ordinary.

If this sounds like you, let’s talk.

Your role:

The Marketing & Events Lead will be co-working on the development, planning and implementation of different marketing projects, the marketing strategy as well as the event organization. You will work closely with various stakeholders across Region Europe to jointly conduct marketing and communication efforts/measures and ensure they are successful.

Responsibilities include (but are not limited to):

• Planning and delivery of regional Marketing initiatives, ensuring they are executed on time, within budget, and to a high standard
• Design and deliver events in alignment with the objectives of the company, collaborating with different stakeholders and agencies
• Adapt existing concepts to cultural/regional differences in the 30+ European markets
• Budget management/marketing controlling assistance and support in internal budget tracking
• Collaborate with inter-departmental teams (e.g. sales, product, aftersales) to ensure consistent messaging and brand awareness and positioning across all channels
• Research and recommend events, marketing activities and partnerships that enhance brand visibility, drive conversions and increase customer advocacy
• Monitor and analyse marketing performance metrics including event attendance and partnership impact, to measure effectiveness and optimise strategies
• Responsibility for ensuring that all communication materials (including price lists and brochures) are complete, aligned with market-specific requirements, and made available in a timely manner for the sales release across all European markets.
• Updating and further developing regional website content, with a particular focus on the accuracy and timeliness of the configurator, especially in the context of model year changes.

What we are looking for:

• Graduate within a relevant field to include Marketing, Communications, Event or Business Management
• 4 – 6 years proven marketing, project and event management experience either client-side or agency-side
• Experience in the automotive industry, 4x4 is a plus
• International experience with cultural understanding
• Good product and industry knowledge, technical interest and automotive affinity
• General understanding of customer life cycle, understanding of marketing channels
• Customer centric, communicating with customers at events; face of INEOS at these events
• Entrepreneurial way of thinking and acting, high level of commitment, resilience and flexibility
• Proficiency in Microsoft Office Suit
• Fluent English language, German language helpful
• Willingness to work at weekends and on public holidays
• Full German Driver’s License

If the role sounds of interest and you want to learn more, please apply. Please include a covering letter that supports your application along with any other supporting information.