Marketing and Communications Manager (m/f/d)

Ohme; München; Hybrid; EUR 70.000 - 90.000; Vollzeit

Benefits dieser Stelle

Hybrid office in Munich (3 days/wk)

Laptop & mobile phone provided

Competitive salary + bonus

Zusammenfassung

Ohme is seeking a dynamic Marketing and Communications Manager (m/f/d) to join our Munich team. You will develop integrated marketing plans, manage corporate communications, and collaborate with Sales to accelerate business development.

You will localise the brand for Germany and manage digital channels, events, and content creation with cross-functional teams. You will drive CRM journeys, track analytics, and optimise campaigns while supporting partner communications and brand reputation across

Qualifikationen

• 5+ years in marketing and communications, across B2C/B2B environments.
• Experience managing corporate communications and brands with online/offline channels.
• Strong writing, editing, and storytelling skills for diverse audiences.
• Hands-on with CMS/CRM tools and analytics to optimize campaigns.

Aufgaben

• Develop and deliver integrated marketing plans aligned with regional strategy.
• Manage day-to-day commercial communications and brand strength.
• Lead Trade Marketing initiatives and events to support sales.
• Coordinate digital assets, content creation, and analytics tracking.
• Own customer lifecycle CRM journeys and automated campaigns.
• Localise brand for the German market and monitor online feedback.

Kenntnisse

Marketing strategy

Campaign management

Copywriting

Digital marketing

Content creation

CRM automation

CMS management

German language

English language

Tools

WordPress

Metricool

Canva

Adobe

Figma

Jobbeschreibung

Ohme is on a mission to accelerate the global transition to clean, affordable energy. We do that by serving as an integrated hardware and software smart-grid platform, focused on the residential EV charging market.

The worlds of energy, transport and artificial intelligence are colliding and Ohme is at the heart of this new era. By using technology and data integrations to connect cars, chargers, people, energy providers and more, Ohme has a powerful platform that puts the consumer at the core.

Ohme has been selling its chargers to consumers since mid 2019 and has had exponential growth since. We are now operating in multiple countries and have partnerships with the likes of VW, Mercedes, Octopus Energy, and other innovative brands.

We are scaling up the business and are building out the team for rapid growth. If you’re interested joining a fast-growing cleantech venture on a data and AI‑first journey to speed up the global transition to clean, affordable energy, read on!

We are seeking a dynamic and experienced Marketing and Communications Manager (m/f/d) to join our team in Munich. The ideal candidate will have at least 5 years of experience in marketing and communications, with proven expertise in supporting sales teams and implementing communication initiatives with customer partners.

You will work from our shared office space in Munich city centre, 3 days a week, collaborating with cross‑functional teams to accelerate business development and will actively contribute to the company culture across Germany.

There may be international travel required where necessary to our London office and/or other sites in Europe.

Role and Purpose

As part of the Marketing team in Europe, the Marketing and Communications Manager will be responsible for developing and delivering integrated marketing plans aligned with the regional marketing strategy. The role will manage day‑to‑day execution of commercial communications while strengthening the company’s image, brand and reputation.

The Marketing and Communications Manager will report to the Senior Marketing Manager.

• Develop and implement an integrated communications strategy across all traditional and digital channels (corporate communications, campaigns, website, blog, social media), working closely with Sales to keep messaging clear, consistent and aligned with commercial goals.
• Develop and execute Trade Marketing initiatives, including corporate events and trade shows, to support commercial activity and strengthen the company’s image.
• Coordinate the company’s digital assets - website, blog, apps, communications platforms, influencers - covering both technical development and content creation, and use web analytics to track user behaviour, campaign performance and traffic across channels.
• Create and execute social media content, formats and strategies (e.g. Meta, LinkedIn, TikTok) to build brand awareness, digital engagement and lead generation.
• Produce compelling content across digital, print and omnichannel platforms – including press releases, articles, case studies, presentations and leadership communications – and manage the corporate communications calendar for consistent messaging.
• Own customer lifecycle CRM journeys, identifying key moments for impact and planning, building, testing and optimising automated flows and campaigns.
• Localise the Ohme brand for the German market, creating and adapting visuals (including photo and video editing) and copy that resonate with local audiences, and monitor and respond to online reviews and customer feedback to identify opportunities for improvement.

Requirements

• At least 5 years of experience in marketing and communications, preferably across both B2C and B2B environments.
• Proven experience managing corporate communications and brands, as well as developing online and offline commercial communications strategies.
• Excellent written and verbal communication skills, with the creativity and editorial ability to produce engaging content.
• Demonstrable experience managing digital marketing activities, websites, landing pages and social media ads and channels.
• Hands‑on experience with CMS and CRM platforms and tools such as Wordpress, Metricool, Canva, Adobe, Figma, as well as social media and digital marketing analytics tools.
• Proactive and self‑motivated, with the ability to work both independently and collaboratively as part of a team.
• Native fluency in German and professional fluency in English required; additional European languages such as Spanish, Italian or Portuguese are a plus.
• Passion for clean technology, EV infrastructure or the energy transition.
• Competitive salary and bonus
• Hybrid office in Munich, 3 days a week in office
• Work laptop and mobile phone

Ohme is an equal opportunity employer. Diversity, Equity and Inclusion are at the heart of what we do and we encourage a culture where everyone can be themselves at work. We actively seek out a diverse range of talent and our policies ensure that every job application and employee is treated fairly, with equal opportunity to succeed and to feel included.