Key Account Manager Digital Marketing (M/F/D)

Payback; München; Hybrid; EUR 55.000 - 85.000; Vollzeit

Benefits dieser Stelle

30 days vacation

Hybrid work (2 days home office)?

Dog-friendly office

In-house gym and massages

Germany ticket

Zusammenfassung

PAYBACK GmbH in München sucht einen Key Account Manager Digital Marketing (m/f/d) mit Fokus auf das Online-Partner-Ökosystem. Sie beraten Partner, entwickeln Kampagnen und steuern Budgets sowie KPIs, um Umsätze und Reichweiten zu steigern.

Sie arbeiten eng mit Marketing, Insights und Prozessmanagement zusammen, sichern nachhaltige Partnerschaften und nutzen datenbasierte Analysen, um Strategien zu optimieren. Deutsch und Englisch beherrschen Sie sicher.

Qualifikationen

• Mehrere Jahre Erfahrung im digitalen Performance-Marketing und Media-Planning.
• Erfahrung im Key Account Management, ideal im E‑Commerce.
• Sicheres Auftreten, analytische Fähigkeiten und kundenorientierte Arbeitsweise.
• Gute Deutsch- und Englischkenntnisse in Präsentationen/Verhandlungen.

Aufgaben

• BETREUEN und BERATEN PAYBACK Online-Partner im E‑Commerce.
• Entwerfen digitale Marketingkampagnen und Wachstum durch neue Kundenakquise.
• Budget- und Forecast-Verantwortung, KPI-Definition und Performance-Optimierung.

Kenntnisse

Digital Marketing

Media Planning

Key Account Management

Analytical Skills

Presentations & Negotiation

Jobbeschreibung

## Key Account Manager Digital Marketing (m/f/d)### General informationJob TitleKey Account Manager Digital Marketing (m/f/d)Ref #1141LocationMunichCompanyPAYBACK GmbHJob AreaKey Account Management & SalesJob TypeProfessional### Description & Requirements### **Contract type:**full-time (40 hours/week), part-time possible upon agreement, start date as soon as possible**Language within the team:** **German**### **What this role is about**As a Key Account Manager Digital Marketing (m/f/d), you will manage and advise a diverse PAYBACK partner portfolio with a wide range of requirements in a highly dynamic market environment. From day-to-day operational challenges to complex strategic questions – your analytical marketing and sales expertise will be key.### **Your day-to-day work*** You manage and consult PAYBACK online partners in the eCommerce sector* You design digital marketing campaigns and develop innovative sales approaches to acquire new customers and grow existing ones* You take ownership of budgets and forecasts, define relevant KPIs to ensure efficient budget allocation, and continuously optimize performance across all marketing activities* You work closely with colleagues from online/offline marketing, customer insights, and process management* You identify growth potential through market, industry, and company analyses and drive implementation together with your partners### **This role is a great fit if you...*** have several years of experience in digital performance marketing and media planning* have gained experience in key account management, ideally in an eCommerce environment* are confident communicating with a wide range of stakeholders, think customer-centric, and enjoy working in a results-driven and proactive way* are comfortable working with numbers, have strong analytical skills, and can translate complex topics into actionable measures* are confident in presentations and negotiations (both in German and English)### **Conditions & benefits****Flexibility:** 30 days of vacation with the option to purchase additional days, hybrid working (2 days home office/week), sabbatical options **Food & drinks:** Mostly free, healthy, and varied meals, fresh fruit and popcorn daily, coffee and tea included **Health & fitness:** Free access to the in-house gym, health weeks, on-site massages and physiotherapy **Culture:** Team events, social days, open “come as you are” culture, dogs welcome, strong engagement in female leadership **Development:** Individual training and development opportunities within and across teams **Mobility:** Germany ticket covered, central location with subway directly at the office, bike leasing options### **Why PAYBACK?**PAYBACK is Germany’s leading loyalty program and one of the largest data-driven marketing platforms worldwide. Our solutions reach millions of people every day.With more than 1,000 employees at our Munich location, we develop all technical solutions in-house and combine data, technology, and marketing to create measurable value. You can expect interdisciplinary teams, real ownership, and an open, innovation-driven culture.