Herzogenaurach, Germany Senior Product Line Manager KIDS Apparel

PUMA SE; Nürnberg; Sur place; EUR 75 000 - 110 000; Plein temps

Résumé du poste

PUMA SE in Germany seeks a senior product manager to lead international market analysis, define collection and marketing strategies, and drive cross‑functional collaboration with Merchandising, Design and Development. You will own the product creation process and present insights to international partners and senior stakeholders.

The role requires 5–7 years in sporting goods product management, strong English, and a holistic, data-driven approach aligned with brand strategy.

Qualifications

• Degree in Business Administration, Sports Management or similar.
• 5-7 years work experience in product management in sporting goods.
• Very good English (written and spoken) and strong communication skills.
• Good market, retail and consumer knowledge with insight-driven recommendations.
• Developed product sense and taste level.
• Problem solving mindset and holistic approach aligned with brand strategy.
• Flexible teamplayer with strong organisational skills.

Responsabilités

• Lead international market and competitor studies and forecast analyses to identify opportunities.
• Define and drive collection and marketing strategies for assigned product lines.
• Collaborate with Merchandising, Design and Development to reflect market needs.
• Coordinate with Business Unit and product teams for cross-functional alignment.
• Own and drive the product creation process based on GTM calendar.
• Present and represent product lines and insights to partners and senior stakeholders.
• Use market visits, trade fairs and supplier meetings to spot trends and improvements.
• Ensure timely execution and delivery of collections.

Connaissances

Excellent English

Communication skills

Market knowledge

Consumer insights

Product sense

Problem solving

Holistic approach

Team player

Organisational skills

Formation

Degree in Business Administration, Sports Management or similar

Description du poste

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine.

• Lead international market and competitor studies as well as the analysis of forecasts and sales performance to identify business opportunities and product direction.
• Define and drive collection and marketing strategies for the assigned product lines in alignment with category and business objectives.
• Lead the collaboration with Merchandising, Design and Development (PUMA Group Sourcing) to ensure that the final collection reflects market needs and commercial opportunities.
• Work closely with Business Unit, Footwear, Apparel and Accessories teams to ensure concept and product coordination across all product segments and influence cross-functional decision-making.
• Own and drive the product creation process based on the Go-to-Market (GTM) calendar, ensuring timely execution and delivery.
• Present and represent product lines, category strategies and key business insights to international partners, key accounts and senior stakeholders.
• Use market visits, trade fairs, and supplier meetings to identify trends, opportunities, and improvements
• Degree in Business Administration, Sports Management or similar
• 5-7 years work experience in product management in the sporting goods industry, preferably Sportstyle and /or Apparel
• Good market, retail, and consumer knowledge with insight-driven recommendations
• Developed product sense and taste level
• Very good communication skills as well as excellent English knowledge (written and spoken)
• Good analytical and commercial skills to evaluate data and derive conclusions
• problem solving mindset
• ability to provide a holistic approach, aligned with brand strategy implementation
• Flexible teamplayer with good organisational skills and well structured work.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.

The PUMA corporate Headquarters are located in Herzogenaurach or Herzo, as we like to call our hometown, located in southern Germany close to Nuremberg. Every day, more than 1000 colleagues walk through our doors, ready to push sport and fashion forward. And if you're lucky, you just might run into Usain Bolt or Antoine Griezmann walking down the hall.