Head of Marketing NES (m/w/x)

JR Germany; Oberkochen; Vor Ort; EUR 50.000 - 80.000; Vollzeit

Zusammenfassung

A leading company in medical technology seeks a Marketing Manager to develop holistic marketing strategies for neuro/spine surgery workflows. You will oversee product launches, create multi-channel campaigns, and define marketing KPIs. This role requires a strong academic background in relevant fields, experience in medical marketing, and keen leadership skills.

Qualifikationen

• Experience in medical marketing or customer-facing roles.
• Strong team and relationship orientation.
• Willingness to travel up to 30%.

Aufgaben

• Develop and implement marketing framework for neuro/spine surgery.
• Create annual strategic marketing plan.
• Launch new products and campaigns.

Kenntnisse

Marketing Strategy

B2B Marketing

Leadership

Communication

Project Management

English Fluency

Ausbildung

Academic degree in marketing, medicine, management or business administration

MBA

Jobbeschreibung

Step out of your comfort zone, excel and redefine the limits of what is possible. That's just what our employees are doing every single day – in order to set the pace through our innovations and enable outstanding achievements. After all, behind every successful company are many great fascinating people.

In a spacious modern setting full of opportunities for further development, ZEISS employees work in a place where expert knowledge and team spirit reign supreme. All of this is supported by a special ownership structure and the long-term goal of the Carl Zeiss Foundation: to bring science and society into the future together.

Join us today. Inspire people tomorrow.

Diversity is a part of ZEISS. We look forward to receiving your application regardless of gender, nationality, ethnic and social origin, religion, philosophy of life, disability, age, sexual orientation or identity.

Apply now! It takes less than 10 minutes.

Seeing beyond - future of medical technology

For more than 100 years, ZEISS medical technology has been driving progress in ophthalmology and microsurgery. In ophthalmology, our solutions help to maintain and improve people's vision at every stage of their lives. In microsurgery, our solutions enable targeted interventions on diseased tissue so that small and sensitive organs continue to function optimally.

Medical technology from ZEISS supports medical professionals in improving the lives of patients worldwide. The fact that our actions have a direct impact on people's well-being is what drives us every day.

• Develop and implement a comprehensive and holistic marketing framework for neuro/spine surgery workflows
• Create and oversee the execution of an annual strategic marketing plan
• Launch new products and workflows across different markets and customer segments
• Develop and implement a clinical marketing strategy
• Design innovative multi-channel campaigns targeting healthcare professionals and beyond
• Manage content creation and coordinate with external agencies
• Define clear marketing KPIs, measure success, and foster cross-sector and cross-SBU collaboration

Qualifications:

• Academic degree in marketing, medicine, management or business administration, ideally complemented by an MBA
• Solid work experience in marketing or customer-facing roles within medical markets
• Deep understanding of B2B or medical marketing environments
• First leadership experience and strong team and relationship orientation
• Innovative open mindset, eager to advance from traditional to next-generation marketing approaches
• Pragmatic executor with high work standards and willingness to travel up to 30% for international trade shows and customer visits
• Fluent in English, both written and spoken; fluency in German is a strong advantage

Note: If you are NOT a passport holder of the country for the vacancy, you might need a work permit. Check our Blog for more information. All applications should be made via the 'Apply now' button.