Head of Marketing Germany (m / w / d)

SD Worx; Berlin; Vor Ort; EUR 70.000 - 100.000; Vollzeit

Zusammenfassung

SD Worx seeks a Head of Marketing Germany to develop impactful marketing strategies and lead a dedicated team. This role calls for a blend of creativity and analytical prowess to meet lead generation targets and enhance the company's reputation in the B2B landscape. Candidates should have proven experience in senior marketing roles and manage diverse teams effectively, fluent in both German and English. A dynamic work environment awaits with excellent growth and development opportunities.

Leistungen

Flexible working hours

30 days of vacation plus additional days off

Free language courses

Annual bonus

Company health insurance

Company pension plan

Bicycle leasing through Job Rad

Workation opportunities

Referral program

Professional training opportunities

Qualifikationen

• Proven experience in senior marketing roles, especially B2B.
• Capacity to manage and develop a diverse team.
• Fluent in German and English, adaptable in a fast-paced environment.

Aufgaben

• Develop and execute comprehensive marketing strategies.
• Lead and manage a team of marketing specialists.
• Maintain brand integrity across all communications.

Kenntnisse

B2B marketing

Team management

Digital marketing strategy

Lead generation

Brand awareness

Analytical skills

Multilingual (German and English)

Jobbeschreibung

SD Worx is a leading European provider of Payroll & HR services with global reach. We have offices in Europe and Mauritius. Our goal? We bring people solutions to life and turn HR into a value source for our clients and their people.

Our people solutions span the entire employee journey, from salary payment to attracting, rewarding, and developing talent.Are you ready to join us?

The Role :

Head of Marketing Germany at SD Worx is a dynamic, hands-on team management position that focuses on defining an impactful B2B marketing strategy and on executing it, together with the dedicated marketing team. This role demands a blend of creativity and analytical prowess, aimed at developing and implementing robust marketing strategies that align with the company's goals.

The successful candidate will be responsible for defining the marketing strategy and plan and leading the team to deliver on lead generation targets to achieve sales growth and reputation build. As a vital link between the marketing and sales teams, the Head of Marketing will ensure seamless collaboration and contribute significantly to the sales funnel through effective marketing initiatives.

Your Responsibilities :

• Develop and execute comprehensive marketing strategy and meet agreed pipeline targets and deliver on direct and partner growth expectations
• Lead and manage a team of marketing specialists, fostering team growth and development
• Own and lead the direction of the digital marketing strategy
• Manage the country marketing budget with a focus on ROI and ROAS
• Establish and maintain third party and strategic partnerships
• Align regional marketing efforts with sales and SDR teams to maximise lead generation & conversion and sales support
• Direct communication and support for the German Country Leader
• Uphold brand integrity across all marketing communications including PR, comms and content
• Organise and oversee all sponsored and SD Worx owned events
• Collaborate with key stakeholders in field and central teams to align on marketing strategies and plans
• Monitor, analyse, and report on campaign performance and KPIs, adjusting strategies as needed

Your Profile :

• Proven experience in a similar senior marketing role, with a focus on operational aspects.
• Significant experience of B2B marketing in a senior position including formulation of strategy, planning, budgeting and measuring success
• Proven ability to manage a dynamic team of marketing professionals with wide ranging experience and skills
• Proven experience working with sales teams and supporting programs to drive brand awareness and to generate high quality leads
• Ability to demonstrate track record of success in all key areas of responsibility
• Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements
• Ability to consistently produce results on time and within budget
• Ability to align tactical plans with strategies
• Inbound marketing strategy / execution experience
• Experience of working in the technology sector
• Fluent in German and English
• What do we have to offer?
• A dynamic environment : flexible working hours and working from home – everything is negotiable!
• 30 days of vacation per year plus Christmas Eve and New Year's Eve as additional days off
• Free language courses (during your working hours)
• Annual bonus
• Company health insurance with an additional annual health package worth €600
• Company pension plan
• Bicycle leasing through Job Rad
• Corporate benefits with discounts and benefits from over 800 top brand suppliers
• Workation : possibility to work from any SD Worx location (4 weeks per year, EU only)
• Referral program
• Learning opportunities : through an individual development plan and professional training
• Career growth : whether you want to become more of an expert in your field or want to expand your knowledge more horizontally, there is always room to grow within SD Worx!

From many places, we work as one, moving from better to best together.

SD Worx embraces diversity in the workplace. Diversity brings inspiration and innovation to our company. We particularly welcome applications from qualified talent, regardless of origin, nationality, gender, skin color, ethnic and social background, religion, age, disability, sexual orientation, or stage of life.