Head of Marketing (f/m/d) – Remote (DACH, UK market) or Onsite

Scriptrunner; Deutschland; Remote; EUR 100.000 - 125.000; Vollzeit

Zusammenfassung

A leading B2B automation platform is seeking a Head of Marketing to shape their global marketing strategy. You will lead a team, focus on measurable impacts, and collaborate with product and sales teams. The ideal candidate has 5+ years of experience in B2B software marketing, particularly in Sales Led Growth, with strong English skills. A remote-first culture is supported within the organization.

Leistungen

High-impact leadership role

Autonomy and growth opportunities

Supportive leadership team

Remote-first culture

Qualifikationen

• 5+ years of experience in B2B software marketing.
• Experience with enterprise IT audiences.
• Ability to define and track marketing KPIs.

Aufgaben

• Build and execute a scalable, data-driven B2B marketing strategy.
• Optimize the HubSpot ecosystem and customer journey.
• Track and report on marketing performance metrics.

Kenntnisse

B2B software marketing

Marketing strategy

KPI tracking

Team leadership

Fluent English

German (optional)

Jobbeschreibung

Your #1 for PowerShell Automation.

You love strategy as much as storytelling, have a passion for metrics, and want to lead a smart and driven team to the next level? If you have a marketing background in Sales Led Growth, this might be your opportunity.

At ScriptRunner, we believe in the power of automation to make complex IT environments simpler, more secure, and scalable. Our B2B automation platform is used by large enterprises and public institutions to streamline and secure their IT operations. As we continue to grow and innovate, we are looking for a Head of Marketing (f/m/d) who will help us build an impactful marketing function – from awareness to sales-ready leads.

Your Mission

As Head of Marketing, you will lead and develop a team of marketing professionals, shape our global marketing strategy, and make sure our message lands with the right audience. You'll work closely with product, sales, and customer success to ensure marketing drives measurable impact throughout the customer journey.

What you should bring with you

This awaits you with us

Let's Build Something Great Together:

We’re not just looking for a marketing expert – we’re looking for someone who’s eager to build a modern B2B marketing machine that fuels real growth. If this sounds like you, we’d love to hear from you.

Apply now and let’s talk.

Dein Wirkungsfeld

Key Qualifications:

Benefits include:

About the company

You excel at

Your Background

Contact person

We are eager to learn how you would like to support us and what skills you bring to the table. Send us your resume and application documents via the form or to [e-mail].

Carina Wilfer
HR
[phone]

What We Offer:

• A high-impact leadership role with lots of autonomy and room to grow
• A company that values clarity, pragmatism, and teamwork
• A supportive leadership team that sees marketing as a key growth driver
• A remote-first culture – work from anywhere or join us at our HQ
• A team of people who genuinely care about building something great together
• A product that customers love, and a market full of potential

Warum solltest du bei uns lernen?

What You Bring to the Table:

We are not looking for a checklist match, but for someone who:

• Has 5+ years of experience in B2B software marketing in the Sales Led Growth software industry with enterprise IT audiences
• Understands the economic and technical buyer journey and can guide it from first touch to sales handoff – and beyond
• Has successfully led and scaled a marketing team
• Is fluent in marketing strategy, but not afraid to write a campaign email or optimize a landing page
• Knows how to define and track KPIs across channels (e.g., MQLs, CAC, ROI)
• Has experience in positioning technical products and translating complex concepts into clear messaging
• Thinks in funnels, content journeys, and conversion rates – and uses data to optimize them
• Is fluent in English; German is a plus

Responsibilities

You have

What you can expect from us

Together, we will:

• Build and execute a scalable, data-driven B2B marketing strategy with inbound and outbound strategies
• Own and optimize the HubSpot ecosystem, including customer journey scoring models and marketing automation workflows
• Develop and implement automated lead nurturing processes
• Coordinate a seamless lead transfer process to sales, ensuring quality and alignment on definitions and follow-ups
• Track and report on marketing performance metrics including budget efficiency, funnel conversion rates, and campaign ROI
• Increase awareness and demand through digital marketing, content, events, and partner channels

You will

What You`ll Be Doing

What you will do with us