Head of Marketing Central Europe

Hispanic Alliance for Career Enhancement; Nordrhein-Westfalen; Vor Ort; EUR 80.000 - 150.000; Vollzeit

Zusammenfassung

An established industry player is seeking a Head of Marketing for Central Europe to lead marketing strategies across multiple countries. This pivotal role involves managing a significant budget and a large team, fostering a culture of excellence and collaboration. The ideal candidate will possess extensive experience in FMCG marketing, strong leadership skills, and a holistic understanding of business management. Join a forward-thinking company committed to innovation and consumer engagement, where your strategic vision will shape the future of iconic brands and drive organizational success.

Qualifikationen

• 15+ years in operational and strategic marketing in FMCG.
• Experience in product development and multi-channel marketing.

Aufgaben

• Oversee marketing strategy across 14 Central European countries.
• Manage a team of approximately 60 marketing employees.

Kenntnisse

Strategic Marketing

Leadership Skills

Analytical Skills

Cross-functional Collaboration

Financial Acumen

Effective Communication

Product Development

Multi-channel Communication

Ausbildung

University Degree in Relevant Discipline

Jobbeschreibung

Come work at the forefront of science - and help the brands you grew up with grow and evolve into the next generation.

Job Title: Head of Marketing Central Europe (2507034333W)

Company: Kenvue

Description:

Who we are

At Kenvue, we strive to realize the extraordinary power of everyday care. Built on over a century of heritage and propelled forward by science, our iconic brands—including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSON’S, and BAND-AID—are category leaders trusted by millions of consumers. Our employees share a digital-first mindset, an innovation approach grounded in deep human insights, and a commitment to earning a lasting place in consumers’ hearts and homes.

Pay Grade: 41

This position reports directly to the Area Managing Director Central Europe and is a member of the Central Europe Leadership Team (CELT).

Key Responsibilities

1. Oversee marketing strategy and brand activation across 14 countries in Central Europe, including Germany, Switzerland, Austria, Belgium, Netherlands, Poland, Czechia, Slovakia, Hungary, Ukraine, Baltics, and Iceland.
2. Define portfolio strategy and allocate resources for personnel and Brand Marketing Expenses, managing nearly $1B USD in annual revenue, and adjust plans as needed to meet KPIs.
3. Manage a direct team of approximately 60 marketing employees across six squads and a professional marketing team based in Neuss, Germany, ensuring consistent execution across markets.
4. Foster cross-functional collaboration to support integrated plans through customer organizations and wider company structures.
5. Maintain a strong external focus and strive for excellence in execution.
6. Balance short-term results with long-term strategic goals to maximize organizational performance.

Talent Development

1. Create a consumer- and customer-obsessed culture within the marketing team and in partnership with other functions.
2. Build a high-performing team that is inspired, challenged, and motivated.
3. Coach and develop direct reports to support their personal and professional growth.

Qualifications

Required Qualifications

1. University degree or equivalent in a relevant discipline.
2. At least 15 years of extensive experience in operational and strategic marketing within the FMCG sector, ideally with both mass CPG and pharmacy OTC categories.
3. Holistic understanding of business management, including P&L impacts.
4. Strong leadership skills with a proven track record in developing high-performing cultures and talent pipelines.
5. Excellent analytical, diagnostic, decision-making, and cross-functional collaboration skills.
6. Financial and operational acumen.
7. Effective communication skills, with the ability to influence and resolve conflicts.
8. Experience in product development and multi-channel communication including TV, print, and digital media.
9. Ability to handle organizational complexity, especially in matrix organizations.
10. Experience in local and global marketing, preferably internationally.
11. Experience managing sales teams and familiarity with pharmacy, grocery, or e-commerce channels is a plus.
12. Fluent in English; additional local languages are advantageous.

Kenvue is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status, and will not be discriminated against based on disability.

Primary Location

Kenvue is committed to equal opportunity employment. For more information on accommodations for individuals with disabilities, please visit our website. By applying, you agree to our legal policies and privacy practices. For questions regarding your application or privacy rights, contact us directly.