Head of Marketing

Vincentz Network GmbH & Co. KG; Hannover; Vor Ort; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading media company in Germany is seeking a Head of Marketing for its elderly care division. The successful candidate will oversee the marketing strategies and lead a small team while working in a flexible and family-friendly environment. An exciting opportunity awaits in Hannover with attractive remuneration and social benefits.

Leistungen

Flexible working hours

Option of mobile working

Attractive remuneration

Above-average social benefits

Qualifikationen

• Degree in economics or relevant professional experience is required.
• Experience in marketing within the media industry is preferred.
• Ability to work independently and handle responsibilities.

Aufgaben

• Responsible for holistic marketing of products for the sales market.
• Manage planning and implementation of marketing activities.
• Lead a small team and collaborate with internal and external interfaces.

Kenntnisse

Analytical thinking

Strategic thinking

Team leadership

Communication

Ausbildung

Degree in economics with a focus on marketing

Tools

Marketing tools and methods

Jobbeschreibung

The No. 1 in the media industry is looking for you!

Award as TOP SME employer 2021 by FOCUS BUSINESS, Award as one of the most family-friendly employers in Germany 2021 at freundin and TOP COMPANY 2022 seal of approval in the media industry in the employer ranking at KUNUNU

Vincentz Network is one of the leading media companies in Germany, whether in the areas of print, online or events. We manage and develop networks in our specialist markets and see ourselves as a highly innovative international networker and provider of specialist information.

“We bring people together and facilitate relevant exchanges. In this way, we create strong relationships, inspire and inspire and become better together.” WE.TOGETHER.

Do you find yourself in these statements? Would you like to join us in bringing these words to life every day? Then become part of a large and strong VINner team!

We are looking for a full-time, permanent position in the elderly care division for the next possible date.

Head of Marketing (m/f/d)

What you can expect from us

• You are responsible for the holistic marketing of our products for the sales market (audience/reader/user target group)
• As an experienced marketing and sales strategist, you will manage the planning and implementation of marketing activities as well as the trades and service providers involved
• For our subscription products, you will also be responsible for sales revenue, the entire marketing mix, the customer journey and the customer lifecycle
• With an analytical, KPI-driven view, you control all communicative and sales measures across all relevant channels and implement them in a target-oriented and target group-specific manner
• You lead a small team and are the contact person for relevant trades and interfaces
• Together with all those involved, you will further develop the necessary processes and skills in marketing and sales

What we want from you

• You have a degree in economics, preferably with a focus on marketing, or alternatively several years of relevant professional experience, preferably in the media industry or related industries
• You have experience and success in marketing offers in the (specialist) media industry, ideally also specifically for subscription products
• You are proficient in the tools and methods of modern marketing across all channels
• You have analytical and strategic thinking skills and a structured approach
• You have the interest and ability to immerse yourself in the exciting and socially relevant sector of elderly care and nursing care
• A high degree of independence and personal responsibility characterize your working style
• As an experienced manager, you cultivate a cooperative relationship both within the team and with internal and external interfaces
• With strong social skills and an engaging demeanor, you can convince others, achieve goals together and proactively drive change

What we offer you

• An exciting professional perspective in a market-leading, internationally operating and family-run media company with an open and honest corporate culture in the heart of Hanover
• Informal culture and close cooperation across all levels
• A collegiality and loyalty among employees that we are proud of
• Work-life balance: flexible working hours and the option of mobile working
• Freedom to independently shape the area entrusted to them
• Attractive remuneration and above-average social benefits

Applications from people returning to work are very welcome!

Life is diverse. And so are we. If you want to be part of our VINNER team, apply NOW ! If you have any questions about this position, please contact our publishing director Dr. Dominik Wagemann , at [phone] . We look forward to receiving your application!