Head of Customer Growth - Marketing

Just Eat Takeaway.com; Berlin; Vor Ort; EUR 70.000 - 100.000; Vollzeit

Zusammenfassung

A leading company in the food delivery sector is looking for a Head of Customer Growth in Berlin. The successful candidate will drive customer retention and loyalty strategies, managing a high-performing team and optimizing marketing spend to enhance customer lifetime value. This role requires strong leadership, marketing expertise, and a data-driven approach to ensure continued success in a competitive market.

Qualifikationen

• Experienced in marketing roles, driving customer growth within e-commerce or consumer-facing businesses.
• Proven leadership abilities with a focus on team mentorship and collaboration.
• Strong interpersonal skills and ability to drive strategies based on data insights.

Aufgaben

• Develop and implement a comprehensive Customer Growth Strategy.
• Manage a significant portion of the regional marketing budget.
• Lead performance tracking and analysis of KPIs for growth initiatives.

Kenntnisse

Customer Growth

Loyalty

Retention

Strategic Vision

Collaboration

Stakeholder Management

Leadership

Data-Driven Decision Making

Jobbeschreibung

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Head of Customer Growth - Marketing, Berlin

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Client:

Just Eat Takeaway.com

Location:

Berlin, Germany

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

4c7dc773bf13

Job Views:

2

Posted:

30.06.2025

Expiry Date:

14.08.2025

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Job Description:

Ready for a Challenge?

About this role:

As Head of Customer Growth, you will lead efforts to drive customer retention, lifetime value, and loyalty across Lieferando’s CRM and in-app channels. Your focus will be on strategies that enhance engagement, increase order frequency, and ensure a seamless experience that fosters loyalty. You’ll work closely with the CRM Central Team to manage channel strategy, influencing both business and brand growth.

Leading a team of Customer Growth Leads and Managers, you'll report to the Head of Marketing, setting the agenda across channels and providing insights on performance, budgets, and growth metrics. This role requires strong strategic vision, collaboration, stakeholder management, and leadership.

These are some of the key ingredients to the role:

Develop and implement a comprehensive Customer Growth Strategy, driving retention, reactivation, and loyalty through CRM and in-app channels, aligned with business and brand objectives to enhance customer lifetime value.

Maximize CRM impact by overseeing CRM & In-App Marketing Tools and Journeys to optimize customer experience and support growth.

Manage and optimize a significant portion of the regional marketing budget, ensuring resources are used effectively to deliver high returns. Collaborate with the Customer Intelligence Team and CRM to continuously optimize marketing spend.

Lead performance tracking and analysis of KPIs, providing data-backed recommendations for improvement in growth initiatives.

Lead and mentor a high-performing team, setting clear objectives and fostering a culture of continuous improvement to meet customer growth goals.

What will you bring to the table?

Experienced in marketing roles, driving customer growth, loyalty, and retention within e-commerce, app-based platforms, or consumer-facing businesses, with strong business and commercial acumen.

Proven leadership abilities, including mentoring teams, fostering collaboration, aligning team objectives with business goals, and managing key senior stakeholders, including board members.

Skilled in crafting compelling marketing business cases and developing narratives for executive audiences, presenting ideas to a wide range of contributors and decision-makers.

Data-driven, using insights to optimize strategies that improve customer lifetime value, while staying proactive and anticipating future challenges.

Strong interpersonal skills with experience mentoring, coaching, and leading teams through influence and persuasion, excelling in fast-paced, ambiguous environments.

Highly organized, intellectually curious, and known for a humble, open, and energetic leadership style.

German speaking (written and spoken).

Here is our offer

At JET, this is on the menu:

Our teams forge connections internally and work with some of the best-known brands on the planet, giving us truly international impact in a dynamic environment.

Fun, fast-paced and supportive, the JET culture is about movement, growth, and about celebrating every aspect of our JETers. Thanks to them we stay one step ahead of the competition.