Head of Brand

MAKE; Dortmund; Remote; EUR 50.000 - 90.000; Vollzeit

Zusammenfassung

Join a dynamic and innovative company as a Brand & Communications Lead, where your creativity will shape the future of banking for content creators. In this strategic role, you'll own the brand voice, craft compelling narratives, and lead a talented team to elevate MAKE's presence in the creator economy. With flexible working options and a commitment to professional growth, this is your chance to make a real impact in a fast-growing industry. If you're passionate about storytelling and building community, we want to hear from you!

Leistungen

Flexible working options

Competitive Salary

Professional Growth

Inclusive Culture

Qualifikationen

• 7+ years of experience in brand, communications, PR, or content strategy.
• Strong leadership skills with experience managing creative or marketing teams.
• Excellent written communication and storytelling abilities.

Aufgaben

• Own MAKE’s brand voice and messaging across all touchpoints.
• Build and execute a comms strategy including PR and social storytelling.
• Develop narratives that position MAKE as a leader in creator finance.

Kenntnisse

Brand Strategy

Communications

Public Relations

Content Strategy

Leadership

Storytelling

Media Relations

Community Building

Jobbeschreibung

At MAKE, we believe creators deserve a banking solution that gets them. One that’s fast, intuitive, and built to help them grow. We’re building the world’s first financial platform tailored to content creators — making it easier to earn, spend, and save money across borders.

Now we’re looking for a Brand & Communications Lead to help shape how the world sees MAKE.

About The Role

You’ll own how MAKE shows up in the world — across brand voice, narrative, communications, PR, and social storytelling. This is a strategic and creative role that blends positioning, community building, and storytelling with tactical execution.

Your job is to make sure creators not only understand what MAKE does — but feel inspired by what we stand for. You’ll define our brand tone, craft high-impact narratives, drive media awareness, and build organic momentum through content and conversation.

You’ll work closely with the leadership team, Product Marketing, Growth, and report directly to the CMO to bring our mission to life — and build MAKE into the most trusted financial brand in the creator economy.

What You’ll Be Doing

• Own MAKE’s brand voice and messaging across all touchpoints
• Build and execute a comms strategy that includes PR, thought leadership, partnerships, and social storytelling
• Develop narratives that position MAKE as the category leader in creator finance
• Lead a growing team of social media managers, marketing designers, and community managers
• Work with press, publications, and creators to generate buzz and earned media
• Collaborate with Design and Content to produce on-brand assets and campaigns
• Support product launches and GTM campaigns with compelling brand angles and messaging
• Monitor cultural and creator trends to keep MAKE relevant and resonant
• Build community and momentum through owned channels (LinkedIn, Twitter, blog, etc.)

What We’re Looking For

• 7+ years experience in brand, communications, PR, or content strategy — ideally in fintech, creator economy, or fast-growing startups
• Strong leadership skills with experience managing creative or marketing teams
• Excellent written communication and storytelling abilities
• Strategic thinker with sharp editorial judgment and an eye for cultural relevance
• Experience managing media relations, speaking opportunities, and comms plans
• Ability to shape brand voice and build a consistent tone across teams and channels
• Strong cross-functional collaborator who thrives in a fast-paced, remote environment
• Comfortable leading and executing big ideas end to end
• Experience working with creators and influencers.

What's In It For You

• Flexible working options : We are a remote first company allowing our employees to work from home or abroad, we also welcome you to join our amazing co-working space in the heart of Berlin!
• Competitive Salary : An attractive compensation package and benefits package
• Professional Growth : Opportunities for career advancement and personal development in a fast-growing company and undisrupted market
• Inclusive Culture : Be part of a diverse and collaborative team committed to innovation and excellence.

Why MAKE

We’re a young, fast-growing company with the opportunity to make a real impact. You’ll be part of a small, driven team that believes in creative freedom, clear thinking, and building beautiful things that work.

If you’re excited about building the future of banking for creators — we’d love to hear from you.