Growth Manager (AI x Renewables)

autarc (YC S24); Berlin; Vor Ort; EUR 70.000 - 100.000; Vollzeit

Benefits dieser Stelle

Freedom to shape your work

Ownership of measurable outcomes

International scope

Office in Berlin Mitte

MacBook & monitor

Zusammenfassung

autarc ist ein Berliner Scale-up, das eine KI-basierte Plattform für Heizungs- und Solartechnik-Installateure entwickelt. Wir suchen einen Growth Manager, der Kanäle identifiziert, Kampagnen gestaltet und Experimente schnell validiert.

Sie arbeiten vor Ort in Berlin, arbeiten eng mit Vertrieb und Marketing zusammen und skalieren erfolgreiche Ansätze über Märkte hinweg. Sie bringen praktische Erfahrung in Kundengewinnung, Copywriting und datengetriebenem Marketing mit und kommunizieren sicher in

Qualifikationen

• Praktische Erfahrung in Growth, Marketing, Kundengewinnung oder eigenem Projekt.
• Konkrete Beispiele für Kundengewinnung mit messbaren Ergebnissen.
• Kreativität bei der Lösungsfindung und Disziplin bei Auswertung von Ergebnissen.
• Hands-on-Mache wie Copywriting, Landing Pages, Kampagnen starten oder Partnerschaften.
• Sicherer Umgang mit Metriken: Erklärung, was einen Test erfolgreich macht.

Aufgaben

• Neue Akquisitionskanäle identifizieren, Partnerschaften aufbauen.
• Kampagnen über E-Mail, LinkedIn, Webinare, Empfehlungen & Paid Campaigns entwickeln.
• Experimente zügig starten; Zielgruppen, Hypothesen und Erfolgskriterien festlegen.
• Sichtbarkeit von autarc in Branchenplattformen, Communitys und Verbänden erhöhen.
• Zielgruppen über Märkte anpassen und lokale Strategien ableiten.
• Mit Vertrieb qualifizierte Leads, Demos und zahlende Kunden verfolgen.
• Ergebnisse analysieren und erfolgreiche Tests in wiederholbare Kanäle skalieren.

Kenntnisse

Growth marketing

Customer acquisition

Campaign execution

Copywriting

Analytical mindset

German language

English language

AI tools experience

Tools

Landing page builders

CRM tools

Email marketing tools

Jobbeschreibung

Dein Impact

We’re building the AI platform for energy installers and want to change how the industry works. Founded in 2023, graduated from Y Combinator in 2024, and now a team of 70 in our Berlin office near Weinbergspark. And we have much more ahead.

Dein Impact

We’re building the AI platform for energy installers and want to change how the industry works. Founded in 2023, graduated from Y Combinator in 2024, and now a team of 70 in our Berlin office near Weinbergspark. And we have much more ahead.

As a Growth Manager, you have a hands-on role with a fast pace: launch experiments, learn from the results and scale the approaches that bring in customers.

Location: Berlin, on-site
Employment type: Full-time

• Discover new acquisition opportunities: Find channels, platforms and partnerships that reach our target customers, including places where software companies have little presence today.
• Reinvent proven channels: Develop fresh approaches to email, LinkedIn, webinars, referrals, events and paid campaigns. Connect them into coordinated journeys that turn interest into action.
• Launch experiments quickly: Define your audience, hypothesis and success criteria, then get initial tests live within days. Create the content, landing pages and workflows yourself or with the team.
• Build visibility that generates business: Establish autarc’s presence on industry platforms, in professional communities and through trade associations. Turn that presence into partnerships, joint content, events and qualified opportunities.
• Reach audiences across markets: Adapt messaging and distribution to national and international audiences. Identify what transfers across markets and what needs a local approach.
• Measure through to acquisition: Work with sales to track qualified leads, demos and paying customers. Use conversion rates, customer acquisition costs and revenue to assess performance.
• Scale what works: Stop low-potential experiments, improve promising ones and turn successful tests into repeatable acquisition channels.

Requirements

• Practical experience in growth, marketing, customer acquisition or building your own business or project.
• Concrete examples of customers you helped acquire, with measurable results and a clear explanation of your contribution.
• Creativity in how you approach a challenge and discipline in how you evaluate the outcome.
• A hands-on approach: you are comfortable writing copy, building a landing page, launching a campaign or initiating a partnership.
• Confidence working with metrics. You can explain what would make an experiment successful and when you would stop it.
• The ability to move quickly, prioritise and make progress with incomplete information.
• Strong communication skills in German and English, with curiosity about different markets and audiences.
• Experience using AI and automation to test ideas faster and make successful processes more efficient.

Was wir bieten

• Freedom to shape your work: Propose ideas and help decide which channels and approaches we build.
• Ownership of measurable outcomes: Lead your initiatives from the first idea through to customer acquisition.
• International scope: Develop acquisition strategies for Germany and additional markets.
• A tangible contribution to the energy transition: Bring useful software to the businesses installing heat pumps and solar systems.
• Office in Berlin-Mitte: Work with us in our beautiful office near Weinbergspark.
• Modern equipment: A MacBook and 27-inch monitor, with the freedom to choose your own equipment.
• Annual team retreat: Spend time with the entire team at our yearly retreat.
• Mobility package: Choose between JobRad and Dance Bike.
• Fitness package: Choose between Urban Sports and ClassPass.
• Open team culture: Work with supportive colleagues who value direct feedback and collaboration.
• Visible impact: Help installation businesses work more efficiently and deliver more energy projects.

Über uns

Right now, 25% of CO2 emissions in Europe are caused by heating our buildings. In order for this to be reduced, the transition towards renewable energy needs to be simplified and made more accessible. There are too few installers to meet the growing demand for heat pumps, and a solution to match this trend needs to be brought to the market.
autarc is developing the leading operating system (OS) for heat pump installers, enabling a more digital and efficient installation process for heat pumps.
Through this, autarc is reducing the hurdles to decarbonizing single-family homes and small apartment buildings in Europe, with the goal to help with the planning and designing of 1 million heat pumps by 2030.